Freelancer profile translated to English.
Back to original languageAbout Cyrielle
“Cyrielle knows how to transform technical subjects into clear and impactful content. Her work boosted our lead acquisition.”
— Cédric S. (Novaway)
👋 I'm Cyrielle, a digital communication consultant.
For over 10 years, I've been helping B2B companies, e-commerce businesses, and project leaders structure their communication to sustainably support their growth.
Depending on your needs, I can undertake a targeted mission or act as your outsourced Marketing & Communication Manager.
My role: to transform your expertise into clear and useful communication, with messages that reassure, content that answers your prospects' questions, and materials that facilitate your teams' work.
I can specifically help you with:
✅ clarifying your positioning and messages;
✅ defining your communication strategy;
✅ creating your content (website, SEO, LinkedIn, newsletters, sales materials...);
✅ coordinating various channels and service providers;
✅ deploying sustainable communication.
My clients appreciate my ability to quickly understand their business, simplify complex topics, and propose concrete solutions tailored to their objectives.
📍 Based near Lyon (Meximieux, Ain), I support companies throughout France.
References: Novaway • Wemap • Cortenhouse • Activinnov • Alptis • Big Wave Academy
Looking for a partner who can structure your communication and make it thrive long-term?
Let's discuss your project.
French
Native or bilingual
Can work on-site
Lyon (up to 50km), Chambéry (up to 50km), Annecy (up to 50km), Strasbourg (up to 50km), Toulon (up to 50km)
Experience
- Katchi CommunicationDigital Communication Consultant - Inbound MarketingJanuary 2025 - Today (1 year and 7 months)Services:- Communication audit and strategy- Content creation and SEO (e.g., web pages, blog articles, client case studies, landing pages, white papers, PPT presentations...)- Mailings (e.g., newsletters, one-off campaigns or automated email sequences / marketing automation)- Social media (e.g., strategy, visual templates, post writing)
- NovawayMarketing and Digital Communication ManagerDIGITAL AND ITJanuary 2018 - July 2024 (6 years and 6 months)Lyon, FranceDefinition, implementation, and management of an inbound marketing acquisition strategy. Management of communication projects carried out with the web design and web development departments.- Content strategy: website pages, blog articles, external media publications, case studies, lead magnets (e.g., ebooks), newsletters...- Social media strategy- Marketing automation- Natural referencing- Customer loyalty: satisfaction surveys- Performance indicator monitoring- Online events: organization of the startup contest CTO as a Service Contest (2018) During my two years in the sales department:- Analysis of requests, responses to new projects and tenders- Sales presentations- Creation of workshops, participation in functional audits, organization of quantitative and qualitative user surveys
- SpeakPlusCommunication and Webmarketing OfficerEDUCATION AND E-LEARNINGOctober 2015 - July 2017 (1 year and 9 months)Lyon, FranceResponsible for the overall communication of the brand (startup), from the creation of communication materials to the creation of content in multiple languages. Mission details:- Blog: creation of the blog section, editorial strategy and content creation, SEO.- Website: reflection on the customer journey.- Management of multilingual social networks (French, English, Spanish).- Press relations for brand awareness: creation of the textual part of press releases / press kits, press contact.- Product marketing: participation in the creation and presentation of the startup's new offers.- Events: creation of materials and arguments, logistics, presence at events.
Reviews
V
Valentin
Directeur de Création - Valentin Pioud EI
Reviewed on 1/28/2026
Excellent collaboration with Cyrielle.
We worked together for a client who needed a complete social media strategy and content production. I handled the filming, and Cyrielle brought all her expertise in editorial strategy: defining themes, topics, editorial calendar, then editing and producing Reels for Instagram and YouTube Shorts.
Her approach is structured, relevant, and very results-oriented. I recommend Cyrielle without hesitation.
Océane
Reprise de stratégie - Océane Salanié Bertrand - Natur'O
Reviewed on 12/15/2025
A huge thank you for Cyrielle's work on the entire digital communication aspect. The redesign is truly successful, coherent, and aligned with my brand.
I really appreciated the clarity of the explanations, always pedagogical and accessible, which allowed me to better understand the stakes and strategic choices. I understand what I'm doing, why, and for whom!
The editorial calendar is structured, realistic, and motivating, and the personas are extremely relevant: I completely identify with this vision of my target audience. Support that is both professional, human, and reassuring. I recommend without hesitation.
Recommendations
+2
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Education
- Digital marketing & prospecting trainingL'Académie Méthode Big Wave2026Complément de formation sur le marketing digitale (offre, social media, marketing automation) et spécifiquement la prospection et la publicité en ligne.
- Career exploration / skills awarenessChance2024Exploration de carrières / sensibilisation des compétences