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Cynthia SouCS

Cynthia Sou

Development Strategy Consultant - Bina Way

€1,200/day
18 projects
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Cynthia

After various experiences in France and internationally, in the sectors of international solidarity, the fight against climate change, education, agroecology, and crafts, I co-founded BINA WAY.

The philosophy of BINA WAY: “path of integrity,” is a continuation of the guiding principle I have followed throughout these recent years. Whether in the non-profit or corporate world, the important thing for me was to remain authentic and true to my values. Mistakes have always allowed me to learn more, to surpass myself, and to rethink my work differently. I learned that each context is different, that a methodology or a process must always be conceived and built as a team to be accepted, integrated, and implemented. I learned that every person counts and can contribute to the edifice. I learned to become autonomous, versatile, and to specialize in the fields of environmental protection, economic and social development, and food security and sovereignty. I finally learned that I will always have something to learn.

My goal today is to leverage my skills acquired over 16 years to support organizations working towards a more just, sustainable, and inclusive society.

My main skills:
- Development strategy;
- Financial independence strategy;
- Human resources management (various multi-generational teams up to 50 people);
- Internal and external communication (communication strategy, partnership relations, and design of communication tools (website, brochures, presentation files, posters, flyers, etc.);
- National and international representation;
- Training / Education;
- Network animation.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km), Lyon (up to 100km), Grenoble (up to 100km), Marseille (up to 100km), Tours (up to 100km)

Experience

  • Bina way & Pagawy
    Founding President & Co-Founding President
    CONSULTING AND AUDITS
    March 2018 - Today (8 years and 4 months)
    Fontenay-sous-Bois, France
    Management of the BINA WAY company and the Pagawy association: training and individual/collective support for impact-driven organizations & project structuring.

    CONSOLIDATING AND MAXIMIZING YOUR SOCIAL IMPACT is what drives us at BINA WAY!

    COLLABORATING FOR GREATER SOCIAL AND/OR ENVIRONMENTAL JUSTICE is what led us to create PAGAWY.

    BINA WAY supports, trains, and advises organizations with a social and/or environmental mission in their development efforts by working synergistically on 4 development levers: identity & image, economic model, governance & HR model, and partnership relations.

    BINA WAY is a Datadocké training organization certified QUALIOPI under the category: Training actions.

    OBSERVATIONS
    Across all territories, many organizations serve a social, societal, and/or environmental purpose but are not known or recognized at their true value. Upon meeting these project leaders, we observe all the passion that drives them and their daily commitment. Talented and visionary, they carry solutions for a more just and sustainable society. This purpose deserves to be embraced, shared, and disseminated.

    BINA WAY'S COMMITMENT
    To support, advise, and train organizations committed to social and environmental issues in their development aspirations.

    BINA WAY'S VALUES
    - Caring relationship:
    -> Our goal: to lead you on the path to autonomy!
    - Collective intelligence:
    -> Our goal: to integrate you into an energizing relational ecosystem.
    - Ethical innovation:
    -> Our goal: to help you enhance and embody these ethical values.

    BINA WAY'S AMBITIONS
    - Reveal the potential of these organizations;
    - Consolidate and maximize their social impact;
    - Create synergies between the various actors of social and civic innovation;
    - Restore confidence to project leaders so they can continue their adventure autonomously.
    - Contribute to more just, sustainable, and inclusive societies.

    TARGET ORGANIZATIONS
    Organizations committed to these issues and working towards a more just, sustainable, and inclusive society:
    - Associations, NGOs, foundations, federations
    - VSEs
    - Artisans and artisan cooperatives
    - Farmers and agricultural cooperatives
    - Freelancers
    - Restaurateurs
    - Public actors

    www.binaway.org
    www.pagawy.org

    Brochures: https://drive.google.com/file/d/1rWvI8sHNzMVyvoXIDru96ZMQXqR5Oqve/view?usp=share_link

    https://drive.google.com/file/d/1svoB8qIEzIaN77N737EfyTPWmN9OZeW_/view?usp=share_link

    https://www.instagram.com/bina_way/
    https://www.linkedin.com/company/bina-way/
    Development strategy Financial strategy sales strategy Communication strategy Partnership relations training Consulting Team management Entrepreneurship
  • Les Amis de la Terre France
    General Director
    ENVIRONMENTAL
    February 2014 - January 2018 (3 years and 11 months)
    Montreuil, France
    • Coordination and implementation of the strategic plan;
    • Supervision of the Federation's development and financial independence strategy;
    • Human resources management;
    • Financial, administrative, and legal management;
    • Representation of the Federation with partners at national and international levels. (75 countries). (member of the European executive committee).

    Represented in 75 countries and around thirty local groups in France, the Friends of the Earth federation has been working since 1970 for a more just and sustainable society in both the North and the South, with advocacy actions aimed at public and private stakeholders, and public awareness campaigns.

    The objective is to induce a change in mindset and propose concrete and ambitious measures to limit the exacerbation of social and environmental inequalities. (alternatives to polluting energies, amendment proposals, etc.).

    The current consumption model significantly impacts the availability of resources (land, water, minerals, etc.) and leads to drastic environmental, economic, and societal consequences, particularly in developing countries.
    Development strategy Financial independence strategy Communication strategy Partnership relations Team management representation Environment
  • ONG Terre verte /AZN Guié
    Training Center Coordinator in Agroecology and Crafts
    ENVIRONMENTAL
    October 2011 - January 2013 (1 year and 4 months)
    Guiè, Burkina Faso
    • Supervision of the center (in the sub-Saharan zone);
    • Financial management;
    • Human resources management: team coordination (trainers and agents), recruitment, evaluation, and post-training follow-up of agents;
    • Representation with partners and external communication management;
    • Practical and theoretical training of agents in agriculture and livestock;
    • Contribution to other NGO programs: nutrition, health, orphanage.

    The objective is to combat desertification and promote access to food autonomy and security in the Sahel by training agents in various techniques experimented in agroecology as well as in crafts.
    Coordination Team management training Communication Agroecology

Reviews

5.0

Out of 8 ratings

S

Stéphane

Fondation d'Entreprise TotalEnergies

Reviewed on 4/1/2022

Great listening skills, ability to step back, and advice that is always sound and measured are added to Cynthia's many skills, which are themselves based on technical knowledge and in-depth experience in relations with stakeholders in the associative world and CSR.
S

Stéphane

Fondation d'Entreprise TotalEnergies

Reviewed on 4/28/2022

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Education

  • Master's degree in Agri-food engineering
    IUP PCA
    2005

Skill set

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