Freelancer profile translated to English.
Back to original languageAbout Cynthia
After a Master II in Business School in Paris and a year in London, I began my career at Engie before moving on to start-ups, SMEs, and large corporations.
I have worked on strategic and operational missions, such as launching brands, implementing a 360 marketing strategy, developing strategic partnerships, as well as communication and customer care management for a prestigious clientele, including celebrities and VIPs from around the world.
With 8 years of experience, I created CZ. Agency, an agency that offers its freelance services for short or long missions. Marketing, communication, event management: I support all types of projects with a tailor-made approach, adapted to the needs of companies, whether they are start-ups, SMEs, or large groups.
✨ Need strategic or operational support? Let's talk about your project! ✨
@cz_agency
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 30km), Marseille (up to 30km), Metz (up to 30km), Montpellier (up to 30km)
Experience
- InconnueMarketing & Communication ManagerTRAVEL AND TOURISMOctober 2022 - June 2024 (1 year and 9 months)Definition of the global 360 marketing strategyCommunicationSocial media strategyEstablishment of partnerships and collaborations:- Partnership with Printemps Paris- Events with Tiffany & Co France and Middle East
- CZ. AGENCYFOUNDER & CEOPRESS AND MEDIAMarch 2021 - Today (5 years and 2 months)Dubaï, United Arab EmiratesMain responsibilities:- Manage the complete event production for Vogue Experience 2022:- Build the brand image and positioning of the agency- Prospect for brands and influencers that align with the agency's DNA- Establish 30 paid partnerships in 3 months on social media (Instagram and Snapchat).- Develop our clients' brand image: marketing materials and content- Introduce French brands (high-end perfumery and jewelry) to the Middle East through influencer campaigns (with two talents) and partnerships (real estate agency and distributors).Achievements:- Organization of a Vogue event for 900 people in 2 weeks- 20 partner brands and 50 talents: 80% in France and 20% in the Middle East - Dubai, Kuwait, Lebanon, Qatar, Saudi Arabia- Initiation of over 30 partnerships
- Coyote SystemMARKETING ACQUISITION MANAGERAUTOMOBILESeptember 2019 - November 2020 (1 year and 2 months)Suresnes, FranceMain responsibilities:- Define the roadmap for French and European offers- Launch new mobile application accessories and subscription offers by defining the marketing mix- Orchestrate and frame omnichannel marketing campaigns (from brief to delivery) and optimize the customer journey- Create product sheets for accessories and keep them updated in compliance with the graphic charter, duplicating them on the website- Measure campaign effectiveness (reporting), summarize the operation, and propose recommendationsAchievements:- Management of over 15 campaigns simultaneously, in a Covid context.- Management of a project team of 10 members (IT, sales, Customer Relations, Digital Marketing).- Achievement of sales volume objectives (€38k) during the 2020 commercial campaign.
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Education
- Master II MarketingPPA2015