About Cynthia
English
Fluent
French
Native or bilingual
Experience
- WorldlineOperational Marketing Project ManagerSOFTWARE PUBLISHINGJanuary 2023 - Today (3 years and 7 months)Puteaux, France- Create and manage marketing campaigns to promote products or services- Work closely with product marketing and sales teams to develop strategies that meet customer needs;- Manage relationships with suppliers and service providers to ensure projects are executed on time and within budget;- Analyze project data and provide feedback to stakeholders.- Community Management:° Creation of editorial schedules° Analysis of results° Event Management
- Groupe OPADigital Project ManagerCONSULTING AND AUDITSJuly 2021 - December 2022 (1 year and 5 months)Neuilly-sur-Seine, France• Interface with service providers, project managers, graphic designers, and clients• Writing client recommendations• Writing specifications, selecting service providers• Supervision of service providers and developers• Project coordination and deployment (go-live, e-mailing, etc.)• Back office management, tracking, and monitoring• Project budget monitoring• Travel to events (live management in collaboration with the streaming technician, supervision of digital aspects, preferred contact for client moderators...)
- AquafinMarketing and Communication OfficerEDUCATION AND E-LEARNINGSeptember 2020 - Today (5 years and 11 months)Paris, France1/ Sales- Implementation of sales back-office tools (quotes, invoicing, time tracking, CRM)- Organization of the client reference list- Preparation of Qualipro and Datadock certifications for catalog referencing2/ Communication - Marketing- Analysis and SEO optimization of the site to increase conversions- Website improvement and implementation of analytical tracking tools- Creation of new videos and management of the YouTube channel- Preparation of the annual communication plan and Mailchimp campaigns- Community management on social networks (mainly LinkedIn)- Structuring of the offer and development of program descriptions- Design of discovery workshops for lead generation- Identification of new prospecting channels through digital marketing
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Education
- Master 2 Web Management, Digital Marketing and Social MediaSup de Pub - INSEECDigital Marketing Next Gen au Schoollab Social Media Marketing Conduite de projets multimédia Bootcamp X Ecole 42 Bootcamp à la station F Bootcamp Growth hacking Tutorat (droit, finance management)
- Master 1 Digital Marketing and E-commerceSup de Pub - INSEEC2020Management marketing Lancement de produits et marques Etudes de marché Big Data et e-CRM E-Business et e-commerce Stratégie de communication 360° Communication de crise Brand Content et storytelling Réseaux sociaux et communication digitale Communication financière et e-corporate