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Cynthia Beatriz Villa WilmaCB

Cynthia Beatriz Villa Wilma

B2B Commercial Consultant | Lead Generation

€180/day
Almería, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Cynthia Beatriz

I help B2B companies and professionals generate leads and new business opportunities through commercial, LinkedIn, and Sales Navigator strategies.

I have over 20 years of experience in B2B sales, negotiation, and commercial development in sectors such as industry, logistics, mining, and services. I have participated in projects exceeding $2 million and have worked with large companies in Peru and Spain.

Currently, I support companies, executives, and sales teams who want to:

• Generate qualified leads.
• Improve their prospecting strategy.
• Optimize their LinkedIn profile.
• Secure meetings with potential clients.
• Implement artificial intelligence tools applied to sales.

My methodology combines commercial experience, technology, and strategy to turn LinkedIn into a real business generation tool.

I work on each project personally, analyzing the market, identifying opportunities, and designing commercial plans tailored to each client.

If you are looking to expand your client portfolio and develop a sustainable commercial strategy, I would be delighted to help you.
  • Spanish

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • RocketIA & Smartsheet
    Setter & Closer / Demand and Sales Generation
    TELECOMMUNICATIONS
    January 2026 - June 2026 (5 months)
    Almería, Spain
    Strategic B2B prospecting using LinkedIn Sales Navigator,
    segmenting high-value audiences
    Lead generation through organic content — over 3 million
    impressions
    Activation of own database of +5,000 contacts for commercial
    opportunity generation
    Direct contact, prospect qualification (outbound and inbound), and
    management of commercial meetings
    Support of the sales process from the first contact to conversion
    Collaboration in commercial automation and pipeline management environments
    with Smartsheet
    LinkedIn Sales Navigator B2B Prospecting Commercial Strategy Sales Closing
  • Polimetales SAC / JAHESA
    B2B Commercial Consultant
    IMPORT AND EXPORT
    January 2015 - December 2025 (10 years and 11 months)
    El Callao, Peru
    Multichannel B2B prospecting and national client portfolio development
    • Comprehensive CRM pipeline management: tracking, forecasting, and
    commercial reporting
    • Preparation of quotes, proposals, negotiation, and sales closing
    • In-person and remote commercial support, coordination with logistics and
    operations
    Results:
    ■ Annual turnover managed: US$ 2.5M for 10 consecutive years
    ■ Sustained growth of portfolio and long-term commercial relationships
    Lead Generation B2B Prospecting Commercial Strategy Commercial Prospecting Commercial Development

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Education

  • Master in Marketing & Commercial Management
    ISEB
    2026
    Estrategia comercial y marketing. Gestión de equipos y liderazgo. Desarrollo de negocios y ventas. Análisis de mercados y clientes.
  • Business Administration
    UPC
    2019
    Gestión empresarial y finanzas. Planificación estratégica. Administración de operaciones. Toma de decisiones y negociación.

Skill set

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