Freelancer profile translated to English.
Back to original languageAbout Cristina
Looking for communication with taste, impact, and a real soul?
Hello, I'm Cristina — a specialist in digital communication, brand strategy, and content creation.
Bilingual French-Italian, I support entrepreneurs and freelancers embarking on the micro-enterprise adventure who want to lay solid foundations: a clear image, a catchy message, a coherent and professional digital presence.
With a Master's degree in Communication (Bac+5 level) and proven experience in a digital agency in Paris, I now put my skills to work for meaningful projects.
Branding, storytelling, WordPress website, sales funnel, web content, or newsletter: I'm here to help you clarify your positioning and develop your visibility.
I can assist you with the following tasks:
🎯 Development or redesign of your brand identity, and associated editorial strategy
✨ Creation of your storytelling (history, vision, values, tone)
👪 Definition of your positioning and target audience
📢 Optimization of your brand content
✨ Creation of communication materials (presentations, flyers, business cards, promotional items...)
🌈 Support for the redesign of your visual identity (logo, graphic charter, presentation materials)
✍🏼 Writing and distribution of web content: social media, articles, white papers, newsletters
📅 Development of editorial calendars and strategic roadmaps
🖥️ Creation and management of your WordPress website
⌛ Communication strategy for specific events (webinars, podcasts, conferences, training sessions)
🥳 Internal communication, CSR, and team-building activities
🙌 Support and assistance for internal teams
✔️ My preferred sectors: Marketing - Culture and Heritage - Tourism & Travel - Education & E-learning - Lifestyle
Feel free to share your projects with me!
French
Native or bilingual
Italian
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- InfiligranaDigital Communication ConsultantCONSULTING AND AUDITSFebruary 2024 - Today (2 years and 4 months)Paris, FranceCreative studio specializing in digital communication, branding, and custom content. Consulting and editorial framing, writing-proofreading-translation FR/IT/EN; SEO (keywords, on-page); WordPress (structure, headings, metas), service/landing pages, WooCommerce; Brevo (forms, automations, lead magnets); Polylang; coaching on digital tool usage and best practices.Results: readable WP creations and redesigns; coherent web/social content; strengthened SEO foundations.www.infiligrana.com
- RESONEOCommunication OfficerCONSULTING AND AUDITSNovember 2017 - Today (8 years and 7 months)Paris, FranceDigital agency specializing in B2B web marketing: SEO, SEA, Analytics & Data, Display & Social Ads, E-Reputation- Development and implementation of the communication strategy- Community Management: managing and developing brand visibility on social networks- Active monitoring- Creation of web & print presentation materials- Co-management of CRM implementation and management- Brand identity development, with adaptations across all communication channels (website, blog, social networks, newsletter, emailing).- Editorial support for specialist consultants- Organization of corporate events or events related to CSR and employer branding topics
- Wine RepublikCommunity ManagerWINE AND SPIRITSMarch 2017 - July 2017 (4 months)Paris, France- Social Media animation and strategy across all brand social networks- Event management: organization and management of the booth at the We Love Green Festival 2017- Web marketing operations (social networks, newsletter, lead generation, blog)- Development of editorial plans and content optimization- Creation of editorial and visual content- Reporting and analysis of actions taken- Competitive intelligence and identification of best practices- Customer and order tracking on the e-commerce site and Zendesk- Participation in brand development in Italy, translations, partnerships
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Education
- State Diploma Level II - Community ManagerInstitut Ifocop Paris Voltaire2017Stratégie digitale. Gestion de contenus. Outils de community management. Webmarketing. Inbound marketing. Photoshop. CMS WordPress. Storytelling. Animation sur les réseaux sociaux. Outils d'analyse et Reporting. SEO, SMO. E-Reputation. Notions de HTML5_CSS et montage vidéo.
- Master II in Tourism Project EngineeringUniversité La Sorbonne Paris III2004Stratégies et politiques liées à l'aménagement des territoires. Problématiques du développement touristique en France. Anthropologie du tourisme. Patrimoine et muséographie. Contextes juridique et économique.