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Cristina Bosch FerrerCB

Cristina Bosch Ferrer

Marketing & Operations Consultant

€250/day
Barcelona, ES
8-15 years

Average response time: 12 hours

Freelancer profile translated to English.
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About Cristina

I am aMarketing and Operationsconsultant with over10 yearsof experience in tech, e-commerce, and iGaming.

I help companies and professionals define strategy, measure what matters, and scale operations with a practical, data-driven approach and applied AI.

Main Services

🧠 Strategic Consulting: market and competitor analysis, digital and growth strategy definition, results-oriented planning, audits to identify key improvements and generate qualified leads.

📊 Analytics & Reporting: GA4, UTM tracking, and Data Studio dashboards for clarity on performance by channel/campaign.

📣 Digital Marketing: strategy, email marketing, funnel optimization, strategic content plan, and social selling; basic conversion-oriented web design.

🤖 AI & Automation: internal GPTs and prompt systems, automated reporting, FAQ bots, email/CRM flows, and repetitive back-office tasks.

🔧 Operations: cross-functional coordination (marketing–product–support), launches and promotions, vendor management, process and procedure documentation, SLAs and support escalations, functional QA with development teams, issue tracking (Jira/Helpdesk), and onboarding of key personnel.

Why work with me?

✅ Senior experience in global marketing, strategy, and operations.
✅ Practical deliverables, ready to use from day one.
✅ Comprehensive vision: strategy, execution, and processes.

I adapt to both closed projects (audits, setups, automations) and daily/monthly collaborations (fractional marketing manager, strategic or operational support).

Shall we talk?
  • Spanish

    Native or bilingual

  • Catalan

    Native or bilingual

  • English

    Fluent

  • French

    Conversational

Remote only
Primarily works remotely

Experience

  • NewWavePoker
    Marketing & Operations Manager (growing poker app)
    ENTERTAINMENT AND LEISURE
    May 2024 - July 2025 (1 year and 2 months)
    • Coordinated marketing, product, and operations for launches and campaigns.
    • Social media strategy: calendar, briefs, and coordination with design.
    • Vendor management to improve efficiency.
    • In-app promotions: copy, design, and implementation.
    • Content & web: blog pipeline, updates, and brand presentations.
    • Product/UX & QA: Jira tickets, QA feedback, and UX improvements (mobile app and HTML5).
    • Support: hiring and onboarding of the Customer Support Manager; documentation, workflows, and escalations (Zendesk).
    • Analytics & automation: UTM tracking, email flows, and segmentation for performance and retention.

    Tools: Jira, Zendesk, GA4, Jotform, Canva, Google Workspace.
    Strategy and Operations Consulting Digital Marketing GA4 UTM Tracking Email Marketing
  • ThinkLean Limited/PokerBROS
    Head of Marketing
    ENTERTAINMENT AND LEISURE
    December 2021 - September 2023 (1 year and 9 months)
    • Directed the marketing team and daily operations.
    • Developed quarterly plans and growth objectives.
    • Coordinated with product for launches and promotions.
    • Managed social media, content, and email marketing.
    • Improved processes for efficiency and scalability.
    Digital Marketing Strategy and Operations Consulting Content Marketing Email Marketing Project Coordination
  • ThinkLean Limited/PokerBROS
    Global Marketing Manager
    October 2020 - November 2021 (1 year and 1 month)
    • Defined global strategy and digital marketing plan.
    • Managed budget, KPIs, and reported to management.
    • Coordinated with regional managers, sponsorships, and events.
    • Oversaw digital campaigns and launches in various markets.
    • Supported brand visibility and message consistency.
    Digital Marketing Plan Project Coordination Social Media Campaign Management Communication Strategy

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Education

  • Adwords and SM Advertising Course
    Fundación UNED
    2017
    280 horas - Estructura de campañas Search/Display - Copy y extensiones orientadas a CTR y Quality Score. - Tracking con UTMs y objetivos - Remarketing y audiencias - Optimización continua - Integración con Analytics/Data Studio
  • Online Marketing Course
    Fundación UNED
    2015
    500 horas - Estrategia digital 360º - Content marketing - Email marketing - SEO/SEM - Métricas y atribución - Gestión de proyectos digitales

Certifications

Skill set

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