Freelancer profile translated to English.

Description

I am a marketing and brand positioning consultant with over 3 years of experience helping companies improve their identity, attract customers, and strengthen their presence in both the digital and physical environments.

I have worked on the creation of strategic action plans that range from brand auditing to the implementation of solutions in product, customer service, infrastructure, and communication. My approach is hybrid: I combine digital strategies (social media, online branding, trade marketing, advertising campaigns) with face-to-face actions (customer experience, activations, loyalty).

Languages

Spanish
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

PIZZA DI DIO
Marketing and Logistics Coordinator
June 2022 - November 2024 (2 years and 5 months)
Design and execution of brand expectation with national and international impact.
Social media and digital content management.
Development of Branding and brand positioning strategies.
Planning and execution of SEO and SEM advertising campaigns.
Inventory control and logistics strategies for supplies and products.
Strategic planning Social media Positioning strategy Branding Process optimization
VIHONCO IPS S.A.S
Brand Manager and Commercial Projection
February 2022 - March 2024 (2 years and 1 month)
Management of paid Meta Ads advertising campaigns.
Analysis of commercial and marketing indicators.
Planning of strategic alliances with companies and insurers.
Structural support of internal commercial processes and customer service.
TU CABAÑA, ALQUILERES DE PROPIEDADES
Marketing Advisor and Brand Projection
February 2021 - March 2022 (1 year and 1 month)
Branding strategies.
Digital brand positioning strategies.
Restructuring of the network plan and attraction of potential clients.