CLFreelancer profile translated to English.
Back to original languageAbout Cristal
🎯 I am a professional in the digital marketing, social media, and graphic design areas, with experience in content creation, digital campaigns, and visual communication for national and international brands. I have worked in dynamic environments, collaborating with sales, design, and marketing teams to generate results-oriented strategies.
🧠 My background as a Psychology graduate and my studies in Marketing and Neuro-selling allow me to integrate a more human, emotional, and strategic vision into each project. I bring creativity, organization, and an analytical approach to everything I do, with a special interest in building brands with identity, purpose, and real connection with their audience.
💡 I am currently developing my career as a Social Media & Marketing Specialist, with the goal of continuing to grow in the world of marketing, digital communication, and the creation of valuable experiences.
Spanish
Native or bilingual
Can work on-site
Madrid (up to 50km)
Experience
- Indalo WaterSocial Media Manager and Graphic DesignerJanuary 2023 - January 2025 (2 years)Development of the brand's visual identity and graphic content: publications, reels, banners, brochures, and presentations. Social media management: content planning, monthly grid design, and metrics tracking. Collaboration with the sales team to align visual communication with sales objectives. Support in design and communication tasks for other group brands, adapting the visual style according to each identity.
- RUNBOTT USASocial Media ManagerJanuary 2022 - January 2023 (1 year)Miami, FL, USAManagement and planning of digital content, ensuring a strategy aligned with brand objectives. Coordination with marketing and sales teams, optimizing communication and impact on social media. Analysis of metrics and campaign evaluation, adjusting strategies to improve engagement and conversion.
- Infinity MarketingMarketing and Operations CoordinatorJanuary 2021 - January 2024 (3 years)Madrid, SpainCreation and execution of digital campaigns for brands, adapting strategies according to target audience and product. Social media management: content planning, posting, community response, and metrics analysis. Analysis of campaign results (engagement, reach, conversion) and continuous improvement proposals. Coordination of operational processes related to marketing: promotional inventory control, order tracking, and communication with international suppliers.
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Education
- Certificate in Digital Marketing, Neuro-selling, and NeuromarketingCentral University of VenezuelaCertificado en Marketing Digital, Neuroventas y Neuromarketing
- Advertising Graphic DesignColón Academy,Diseño Gráfico Publicitario