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Cris AllendeCA

Cris Allende

Marketing & Brand Specialist

€350/day
Madrid, ES
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Cris

I'm Cris 🌟🌟🌟
Marketing expert with experience in both execution and strategy, thanks to my background in startups (where you have to be the orchestra man 🎸).
About me: I'm from Asturias, my cat is named Camacho, I skate in my free time.
Ask me what I think about calling AI to LLMs
  • English

    Native or bilingual

  • French

    Conversational

  • Spanish

    Native or bilingual

Can work on-site
Madrid (up to 50km)

Experience

  • Independent
    Marketing Consultant
    February 2024 - Today (2 years and 6 months)
    Marketing consultant for brands like Cobee or Welcome Pickups, and non-profit initiatives Marketing mentor for early-stage startups Freelance consultant for the kikiriki.works network to help early stage startups grow
    Brand Strategy Brand Content SEO Audit Strategic Planning Social Media
  • To Good To Go
    B2C Marketing Manager
    June 2023 - April 2024 (10 months)
    Adapt global marketing campaigns and strategy for the growth of Spanish and Portuguese markets Create and manage omnichannel marketing communications (including social, CRM, web, partner comms, and paid user acquisition) and own the local brand image Report and analyze data to improve B2C growth Coordinate the B2C marketing team, external vendors, agencies, and freelancers
    Strategic Planning Brand Strategy Brand Content Lean Startup Campaign Management
  • Revolut
    Creative Marketing Manager
    July 2022 - June 2023 (11 months)
    Adapt global product marketing strategies for the Southern European market Identify user needs, and customer behavior to create data-driven local marketing growth campaigns Go-to-market product launches and owning the development of audience strategy, value proposition, messaging, positioning, and communication strategies Owning tone of voice, brand, and style guides for the Southern European market.

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Education

  • Strategic Brand Management
    Curtin University
    2021
    Strategic Brand Management
  • Master's Degree
    Next International Business School
    2019
    Master's Degree

Skill set

Categories