Freelancer profile translated to English.
Back to original languageAbout Creativa
Artistic Director specializing in Luxury Branding and premium visual universes, I support brands, studios, clinics, and high-end companies looking to strengthen their image, credibility, and visual impact.
My role is to translate a strategic positioning into a strong and coherent visual language: global art direction, visual identity, brand universe, premium signature visuals, and adaptations for digital media (showcase website, social networks, communication campaigns, institutional materials).
I get involved from the reflection phase to understand your business challenges, your values, and your target audience, in order to build a distinctive, recognizable brand image aligned with your market positioning. Every creative choice is designed to inspire confidence, professionalism, and prestige.
My difference: a tailor-made, non-standardized approach. I do not offer mass production. Each mission is treated as dedicated art direction, with strategic support, a long-term vision, and deliverables designed to support your growth and differentiation.
I primarily work on projects with high image stakes, requiring rigor, coherence, and attention to detail.
French
Native or bilingual
Portuguese
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Studio indépendant Direction Artistique & Branding LuxeArtistic Director Luxury Branding & Premium Visual UniversesLUXURY GOODSJanuary 2021 - Today (5 years and 5 months)Paris, France
Artistic Direction & Luxury Branding / Premium Visual Universes
Artistic direction and creation of premium visual universes for brands, companies, and B2B firms wishing to visually embody their positioning and brand image.Specialization in luxury branding, premium visual identity, and strategic visual illustration, conceived as the visual translation of a company's DNA, values, and standing.Expertise- Artistic direction & brand image.
- High-end visual branding.
- Non-vectorial artistic illustration.
- Custom visual universe creation.
- Premium signature visuals.
- Multi-format adaptations for digital communication.
Each creation is designed as a strategic illustration of the brand, aiming for visual coherence, B2B credibility, and premium differentiation.Creative Approach:- Ultra-realistic renderings and premium aesthetics.
- Advanced work on light, materials, and depth.
- Luxury aesthetic focused on innovation and visual authority.
- Use for high-end websites, social networks, and digital platforms.
Creations offered:- Signature visuals and complete visual universes.
- Thematic artistic collections.
- Media packs and digital adaptations.
- Stylized artistic mockups (non-realistic photos)
License & Exclusivity:
- Standard license: commercial use authorized, exhibition rights retained.
- Exclusive 1/1 license: unique custom creation, full rights transfer, not publishable by the artist.
Vision:Continuous evolution approach with ongoing certification in premium motion design & 3D, enabling the animation of existing visual universes and the offering of high-end visual extensions, without impacting current offerings.Positioning:High-end, prestige-oriented, brand coherence, and visual impact, aimed at B2B clients seeking a reliable, expert, and differentiating creative partner. - Consultante Senior - Stratégie Commerciale & Positionnement PremiumExpert Consultant in B2B Negotiation & High-End Customer Relationship StrategyCONSULTING AND AUDITSJanuary 2010 - December 2020 (10 years and 11 months)Paris, FranceStrategic support for executives, decision-makers, and sales teams on complex B2B sales cycles, primarily in premium and high-value-added environments.Expertise developed over 15 years in advanced negotiation, structuring high-end offers, value positioning, sales pitches, and strategic customer relationship management.Intervention exclusively at the consulting and vision level (audit, structuring, positioning), without operational production or sales prospecting.This cross-functional business expertise is now a key lever in my practice of Artistic Direction and Luxury Branding, providing a keen understanding of brand, perception, and economic performance issues.
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Education
- Motion Design & 3D Visual Universes Training (in progress)Specialized Professional Training – E-learning2025Motion design appliqué au branding premium, animation visuelle, storytelling animé, construction d’univers visuels dynamiques, bases du motion branding, initiation au 3D modeling pour la création de visuels haut de gamme et d’identités animées.
- BTS Negotiation and Customer Relations (NRC)Medicis Alternance2010Techniques de vente et de négociation B2B, gestion de la relation client, stratégie commerciale, pilotage de portefeuille clients, communication professionnelle et fidélisation.
Certifications
- Wix – Digital Marketing & Website CreationWix2023