Freelancer profile translated to English.
Back to original languageAbout Corinne
My appetite for innovation, technology, and customer experience has fueled my curiosity over the years.
With over ten years of experience in marketing, particularly in digital, I have worked on various projects related to digital business development. I participated in the creation of several websites (Showcase, E-shop, ...) and a CRM, collaborating closely with various internal and/or external stakeholders (developers, web agencies, ...).
I was also responsible for managing e-commerce sites, which involved identifying customer needs, developing and implementing new features to improve user experience and customer journey, analyzing performance (recommendations and optimization of new developments/features, traffic generated, ...), and project monitoring (deadlines, budget, ...).
In addition to my skills in marketing, sales management, and communication, and with professional experience in website development and management, I demonstrate rigor, organization, management skills, and good interpersonal abilities on a daily basis.
French
Native or bilingual
Spanish
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Financière XerxèsOperations ManagerCONSULTING AND AUDITSJuly 2017 - October 2020 (3 years and 3 months)Paris, FranceManagement and business development of a portfolio of companies Royal Speed (www.royalspeed.fr) / Conjonction Omega (www.tests psychotechniques-paris.com)Project Management:- Development and monitoring of strategic growth plans for Royal Speed and Conjonction Omega subsidiaries- Design, coordination of development, and deployment of a dedicated CRM for Royal Speed- Redesign of the Conjonction Omega website to integrate online appointment booking- Management of external communication for subsidiaries: websites, videos and reports, flyers, ...- Market monitoring and analysis, and competitive intelligence for each group subsidiaryGeneral Coordination:- Administrative management and cash flow monitoring for group subsidiaries- Monitoring of supplier/vendor relationships and interface with the accounting firm (social and fiscal liaison)- Implementation of internal and external reporting dashboards- Operational risk management
- Tailor AgencyDigital & Print Project ManagerCONSULTING AND AUDITSOctober 2015 - July 2017 (1 year and 9 months)Paris, FranceConsulting in digital development and management of multi-channel projects- Environment study & client needs analysis- Definition of strategic objectives- Development of project plan & budgeting- Identification of relevant stakeholders & implementation of recommendations- Definition of project organization and roles of each stakeholder (internal team and vendors)- Project team supervision & coordination (briefing, leading working meetings, ...)- Project monitoring (deadlines, deliverables)
- AD2 / Alternative Diffusion (www.surinvitation.com / www.fashionprivilege.com)E-Commerce Project/Product ManagerE-COMMERCEDecember 2010 - October 2014 (3 years and 10 months)Paris, FranceOnline private sales www.surinvitation.com / www.fashionprivilege.comMonthly Revenue €384K / 80 sales openings per month / 1 million active membersDigital Marketing:- Product offering development and structuring: market analysis and competitive intelligence- Site visual identity: photo shoots & visual optimization with the graphic design department- Purchase/customer journey & User experience analysis (conversion rate maximization)- Management of emailing & affiliate campaigns- Interface with Customer Service, Logistics & IT Service ProviderCommercial Monitoring:- Management and development of a supplier portfolio (sales planning)- Development and monitoring of foreign partners (turnkey sales)Skills used: E-Merchandising, Photoshop, Simplified HTML, MailPerformance, Neolane, Professional Spanish, MS Office
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Education
- Master in Management - Business Management ManagerEcole Supérieure de Management en Alternance (ESM-A)2009Spécialisation Marketing
- BTS in Flexible Materials IndustriesLycée Albert de Mun / Lycée Elisa Lemonnier2006Spécialisation Industrie du vêtement, option Productique