About Corentin
Shopify and E-commerce Expert | Creation, optimization, and conversion of online stores
Shopify Store Creation and Redesign
E-commerce SEO, Traffic, and Sales
Projects and Sectors
What Sets Me Apart
Spanish
Native or bilingual
French
Native or bilingual
English
Conversational
Catalan
Basic
Experience
- Bernina AddictCustom Shopify E-commerce Store Creation | Shopify ExpertARTS AND CRAFTSJanuary 2026 - June 2026 (5 months)París, FranceCreation of a Shopify e-commerce store focused on conversion.
- Complete creation of the Shopify e-commerce store for Bernina Addict, an official retailer of high-end sewing machines.
- Custom Shopify site creation project, delivered in 5 phases, from technical setup to email marketing automations, with a clear objective: a Shopify store designed to sell and convert.
**Shopify Setup and Architecture- Complete Shopify configuration: domain, SSL, payment gateways, and shipping methods; Installation and customization of a premium responsive theme; Construction of navigation pages: machines by series and by need, occasion, accessories, software, legal pages, and footer.
Product Pages and Conversion Optimization- Product page and collection templates by product universe; Shopify SEO optimization: metadata, tags, and semantic structure; Trust badges, related products, bundles, upsell, and cross-sell to increase average order value.
Traffic Acquisition and E-commerce SEO- Blog structured by categories and SEO-optimized article template; Writing of pillar articles to attract qualified organic traffic; Google Shopping, Google Merchant Center, and product feed configuration.
Email Marketing and Automation- Facebook, Instagram, and Pinterest social catalogs for Meta Ads and remarketing; Automated funnels: abandoned cart, welcome, order tracking, and loyalty; Launch campaign for an existing customer base of 6,000.
Results and Shopify Store Objective- Professional, scalable, and autonomous e-commerce store for the client;
- Smooth shopping journey from first click to checkout; Reduced cart abandonment and increased conversion rate; Solid foundation for long-term Shopify SEO and acquisition campaigns.
- PREFCustom Shopify E-commerce Store Creation | ConversionE-COMMERCEMarch 2025 - December 2025 (9 months)Burdeos, FranceCustom Shopify e-commerce store creationComplete creation of a Shopify e-commerce site for the Pref brand, with the objective of selling products online, structuring a clear offer, and implementing a conversion-optimized purchase journey. Project for a scalable and easy-to-manage Shopify store.Needs Analysis and E-commerce ScopingDefinition of objectives, brand positioning, and target audience; Structuring the architecture: home, collections, product pages, and CMS pages; Design of the cart and checkout funnel to facilitate purchase.Shopify Store Creation and ConfigurationAccount setup and responsive theme configuration; Structuring the product catalog and essential pages; Scalable store in line with e-commerce standards.Design and Shopify Product PagesDesign customization according to Pref's visual identity; Optimized product pages: benefits, visuals, and calls to action; Graphic consistency to reinforce store credibility.Purchase Journey OptimizationSimplification of checkout funnel stages and cart clarity; Payment process security to reduce cart abandonment; Multi-device testing, publishing, and training in Shopify management.E-commerce SEO, Responsive Design, and PerformanceShopify SEO optimization for product pages and collections; Semantic structure and tags to improve organic positioning; Responsive store optimized for mobile shopping; Foundation prepared for acquisition campaigns (Google Shopping, Meta Ads).E-commerce SEO, Responsive Design, and PerformanceShopify SEO optimization for product pages and collections;Semantic structure and tags to improve organic positioning; Responsive store optimized for mobile shopping; Foundation prepared for Google Shopping, Meta Ads campaigns.
- La BioproShopify Store Optimization | CRO & E-commerce SEOE-COMMERCEJanuary 2026 - June 2026 (5 months)París, FranceConversion optimization of a Shopify store.
- Redesign and optimization of the e-commerce store for La Biopro, a natural hair cosmetics brand Made in France. Mission focused on CRO (conversion rate optimization) and improving the customer journey on an existing Shopify store, with a focus on SEO, UX, and sales increase.
Homepage and Brand Message Optimization- Comprehensive UX and marketing analysis of the existing site;
- Optimization of titles, hooks, and information hierarchy to convert from the entry point; Reinforcement of product benefits, Made in France origin, and laboratory expertise.
Shopify Product Page Optimization- Restructuring of product pages with highlighted benefits;
- Complementary products, bundled offers, and complete routines; Cross-sell and upsell to increase average order value and cross-sales.
Sales Funnel Optimization- Improvement of the "Find My Routine" hair diagnosis quiz and its completion rate;
- Optimization of product recommendations at the end of the journey; Maximization of conversion rate and average order value.
Audience Acquisition and Email Marketing- Integration of strategic touchpoints in the customer journey;
- Non-intrusive contact capture for email marketing and nurturing campaigns; Strategy focused on advice and customer lifetime value (LTV).
Mobile Optimization, Performance, and Shopify SEOImproved mobile user experience and loading speed; Text, tag, and semantic structure optimization for SEO; Continuous analysis of the customer journey and friction points; Recommendations to maximize conversion and ROI.
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Education
- Máster en Marketing Digital y Gestión de MarcaISEG2021Programa de posgrado especializado en marketing digital, gestión de marca (branding), gestión de proyectos, estrategia empresarial, comunicación digital, publicidad online, comercio electrónico, redes sociales y análisis de datos.
- Licenciatura en Marketing y ComunicaciónISEG2026Programa universitario centrado en los fundamentos del marketing, la comunicación corporativa, la estrategia de comunicación, el comportamiento del consumidor, la publicidad, las relaciones públicas, la investigación de mercados y la gestión de proyectos de comunicación.
Categories
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