Freelancer profile translated to English.

Description

With several years of experience in a design agency, I have built solid expertise in managing both strategic and operational projects.

Curious, passionate, and action-oriented, I enjoy taking on challenges and investing in meaningful projects alongside committed and creative individuals.

As a freelancer, I bring the richness of my background, my agility, and my rigor to brands and agencies.

If you are looking for a versatile profile capable of understanding both business and creative challenges to contribute to your projects, do not hesitate to contact me.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 10km)

SGK BRANDIMAGE
ACCOUNT MANAGER EXPERIENCE AND BRAND IDENTITY
November 2022 - November 2024 (2 years)
Paris, France
. Management of strategic brand transformation projects: brand and territory identity redesigns, communication strategies, naming, and content creation.
. Supervision of the deployment of brand platforms and message amplification across all touchpoints.

Key Accounts: Hurtigruten, Air France-KLM, CMA CGM.
CBA DESIGN
SENIOR DESIGN PROJECT MANAGER
May 2018 - October 2022 (4 years and 6 months)
Levallois-Perret, France
PACKAGING & ACTIVATION
. Management of branding and packaging projects, from strategic recommendation to operational deployment (brand and range redesigns, product launches, extensions, and refresh campaigns).
. Coordination of internal teams and external partners, management of schedules, budgets, and production follow-up.
. Client relationship management and daily support for brands in their innovation and visibility challenges.

Accounts: Smartbox, Total, Nestlé, BIC, Géant Vert, Spontex, Maggi, Nature Valley, Azura.

RETAIL
. Design and management of brand experience projects at points of sale: definition of consumer journeys, development of identity codes and retail look & feel.
. Coordination of stakeholders and project monitoring in APS and APD phases.

Accounts: Malongo, Valrhona, Moët & Chandon, Burger King, Carrefour Market.
GROUPE UNILEVER
MARKETING PRODUCT MANAGER DRESSING
October 2017 - May 2018 (7 months)
Rueil-Malmaison, France
. Management of the creation and deployment of the new Amora visual identity.
. Coordination of internal and external stakeholders throughout the packaging development chain.
. Contribution to the operational deployment of the brand across the product portfolio.