Freelancer profile translated to English.

Description

I have 14 years of experience in marketing, communication, events, and sales in FMCG, services, media, and retail. Often as a project manager. Or in interim management.

>> 8 years in companies at Danone, Campbell Soup (Liebig, Lesieur) and Club Med

>> 6 years as a freelancer for loyal clients (daily newspaper Le Parisien, real estate companies Klepierre and Apsys) but also for Evian, Sodexo, Lacoste, Sarenza and the event agency black lemon

I work on strategic missions for brand launches/platforms, or ad hoc project management such as brand anniversaries, or marketing manager replacements in interim management.

For the past 3 years, I have been heavily involved in events, managing large-scale projects, notably the Paris Paradis festival, Le Parisien's festival: 2 editions, 15,000 participants and headliners like Angèle, Clara Luciani, Eddy de Pretto.

For these events, as for other missions, I manage the budget, handle the P&L, brief and drive agencies, write marketing plans, coordinate ongoing projects, and manage teams when applicable. I take on my role temporarily and effectively.

I quickly take charge of your projects, bring my experience, and enrich myself with a new culture/team, and know-how with each mission.

I enjoy changing sectors and challenges, I like immersing myself in a new organization for the duration of a project! We set quantitative and qualitative objectives together, for the duration of the mission and the means to achieve them, and our relationships are always flexible.

I have built a pool of freelancers with whom I regularly work, and with complementary skills to mine: art direction, social media, community management, event production manager, strategic planner, digital manager, etc.

I would be delighted to discuss your challenges with you and contribute to your development.

Languages

French
Native or bilingual
English
Fluent
German
Conversational
Spanish
Basic

Workplace preferences

Can work on-site

Paris (up to 50km), Marseille (up to 15km), Toulon (up to 20km)

DANONE
Independent Consultant
ENTERTAINMENT AND LEISURE
January 2020 - February 2020 (1 month)
Paris, France
Redefinition of the experience platform for the "The Evian Championship" event, one of the top 5 women's golf majors:
>> Preparation & facilitation of a creativity day with marketing/sales teams and tournament management to define the event's brand platform
>> Consulting on the development of experience levers to activate around the event (sustainability, women, youth, etc.)
>> Writing a 3-year innovation roadmap
Project Management Marketing Facilitation
Le Parisien
Project Director, Paris Paradis Festival
PRESS AND MEDIA
April 2018 - Today (8 years and 3 months)
Project Director for the Paris Paradis festival (La Félicita. Station F, Paris 13th from September 21-23 in 2018, Jockey Club racecourse in Auteuil in 2019, 3rd edition currently in preparation).
Assembling the project team: Art Director, freelance social media, motion design, partners, production. Artistic programming in coordination with Le Parisien's culture department, sourcing yoga, meditation, naturopathy, green workshops speakers etc... Coordination of communication plan etc.
Project Management Event Management Marketing Communication Community Management Social Media Art Direction Partnerships Finance Public Relations