Freelancer profile translated to English.
Back to original languageAbout Coline
Creative strategist passionate about design and words, I worked in agencies to help brands find their strategic direction or semantic voice. To best support my clients, I combine a strong brand culture with a refined conceptual approach inherited from my philosophy studies.
- My work begins with strategy, through a comprehensive understanding and analysis of your brand, your market, your targets, or even societal trends that can inspire and guide you for tomorrow.
- I can also support you in defining and precisely articulating your brand through the key document that is the brand platform.
- My pen is also used for all the editorial content that can enrich your brand's universe: naming, manifesto, language charter, brand book, brand signature, editorial consulting, copywriting...
- Finally, if at the end of this strategic journey, you wish to bring your brand to life through its visual design (design, logo, identity), I can assist you in formulating concepts, a creative brief, and direct you to the right people.
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- Carre NoirStrategic PlannerCONSULTING AND AUDITSJuly 2021 - Today (4 years and 10 months)Paris, France
- PulpStrategic PlannerCONSULTING AND AUDITSJuly 2019 - March 2021 (1 year and 7 months)Paris, France- Creation and implementation of the strategy & insights department and its tools- Client branding support: studies, positioning, workshops, creative brief, brand platform, naming, signature, writing of brand books...- Participation in tenders, writing and presentation of recommendations
- KR WavemakerStrategic PlannerCONSULTING AND AUDITSAugust 2017 - October 2018 (1 year and 3 months)Neuilly-sur-Seine, France- Client support in their media strategy: creation of targets and personas, trend reports, benchmarks...- Translation of data into insights (tools: TGI, AdScope, AdExpress)- Construction of quantitative studies
Reviews
Justine
Justine Wargnier Design Studio
Reviewed on 5/9/2023
Coline helped me find a name for my future podcast and I am delighted with the result! I had no ideas before starting our collaboration, and in the end, the name we found perfectly matches my project.
Coline was full of suggestions and did not hesitate to rework certain elements to ensure I was 100% satisfied.
I recommend her without hesitation!
AD
Account deleted
Reviewed on 7/20/2022
I highly recommend Coline! We worked together on the creation of our brand platform (strategy and tone of voice) and the result fully meets our expectations, we are very satisfied.
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Education
- Master in Communication & Creative IndustriesSciences Po Paris2018
- Bachelor's Degree in Information and CommunicationInstitut Français de Presse - Paris II Assas2015