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Clotilde KrotoffCK

Clotilde Krotoff

Transition Commercial Manager - B2B Sales - Food Service

€900/day
Nantes, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Clotilde

Hello,
With over 15 years of professional experience in sales roles within start-ups and large corporations - from Business Developer to Sales Manager, including heading a Marketing Department - I wish to leverage my skills to serve your company as a consultant in commercial development and sales strategy.
My recent presence on the Management Committee at Passionfroid Ouest (Pomona group) has given me a transverse and strategic view of the company's various departments.

I observed in both types of structures very different ways of supporting sales representatives, or not - particularly due to lack of time.
One thing is certain: a salesperson's morale is fluctuating and depends heavily on their activity, as this often constitutes a large part of their remuneration. Their training, well-being, and support must not be neglected. Your company's image on the ground is at stake!

This is partly what I offer in my sales support:
1. Challenge their offering and client target
2. Prospecting, lead generation, conversion
3. CRM - defining needs and finding the most suitable partner for cost/usage activity
4. Sales force training: sales support tools, brochures, sales coaching, and meeting feedback
5. Recruiting salespeople, management assistance

The benefit for you will be to build, with my help, real sales power, the lifeblood of any company.

Naturally sociable and empathetic, I am comfortable in human relationships and generally state facts directly and frankly.
During my management experiences, I enjoyed developing less experienced individuals and passing on knowledge.

I am available to discuss your project with you!
Clotilde
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Nantes (up to 50km), Angers (up to 10km), Rennes (up to 10km), Paris (up to 10km)

Experience

  • E.I. Clotilde Méker
    Transition Commercial Manager - Consultant in Commercial Development
    CONSULTING AND AUDITS
    October 2023 - Today (2 years and 10 months)
    Nantes, France
    When human resources are insufficient, I step in to help SMEs/VSEs build their sales strategy:

    - Structure Performance: Reorganize, manage, and grow sales teams to support growth and customer loyalty.

    - Field Support: Coach, listen, and adjust sales pitches to improve effectiveness and confidence.

    - Challenge the Offering and Pitch: Optimize products, margins, and sales arguments to strengthen impact with clients and distributors.

    - Audit and Revitalize Momentum: Analyze, diagnose, and build a clear action plan to re-energize and unify teams.

    - Motivate and Develop Talents: Unite, train, and support individual progress to ensure long-term collective performance.

    Assignments already carried out in various companies: agri-food, cosmetics, recruitment agencies, specific industries...

    I specialize in the Food Service industry, but I address all types of sales-related issues.
  • Groupe Pomona
    Regional Marketing Director - Food Service/Culinary Sector
    AGRICULTURE
    May 2020 - February 2023 (2 years and 10 months)
    Carquefou, France
    Member of the Management Committee
  • Groupe Pomona
    Key Account Regional Manager
    AGRICULTURE
    July 2019 - May 2020 (10 months)
    Carquefou, France
    Maternity leave replacement for 8 months.
    Managed the first COVID crisis with key accounts in the Passionfroid branch.

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Education

  • 2008, Marketing
    SKEMA Business School
    2008
    2008, Marketing
  • DUT GEA, Gestion, économie, marketing, finance
    IUT de Nantes
    2004
    DUT GEA, Gestion, économie, marketing, finance

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