Freelancer profile translated to English.

Description

For 12 years, I have been supporting B2C brands with their digital, e-commerce, or digital marketing projects.

I have had various experiences in digital/e-commerce agencies and with pure players.

I can support you in setting up and deploying your acquisition strategy and your web projects or for specific consulting needs.

Whether you are a digital agency, a company, or an SME, I can support you, let's meet!

⚡️Definition and Management of 360° Digital Strategy

⚡️ Performance and ROI Optimization (Acquisition)

⚡️ Setup, Management & Development of E-commerce

⚡️ Digital and E-commerce Project Management: coordinator and facilitator between internal teams and third parties, ensuring adherence to budget and production schedule

⚡️ Digital Marketing and Tracking Management

⚡️ Change Management and Mentoring

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Agence du Service Civique
Management - Growth Marketing
PUBLIC SECTOR
March 2023 - Today (3 years and 4 months)
Ongoing mission for the French Agency for Civic Service

- Management of the media buying strategy and informing decisions regarding acquisition strategies across acquisition channels.

- Analysis of the performance of marketing actions taken: monitoring the tagging plan, optimizing it, and more broadly managing the relationship with the provider dedicated to impact analysis.

- Management of the marketing plan execution with various providers.
Project Management SEA SEO CRM Web Marketing Strategy
API Engagement
Growth Marketer / Partnership Manager
March 2023 - Today (3 years and 5 months)
Paris, France
- Partnership Management

- Implementation of pathways between French engagement initiatives

- Implementation of digital strategy

The Engagement API allows engagement stakeholders to connect by providing visibility into engagement opportunities.
Project Management Web Marketing Strategy Business Development Digital Transformation
Ceidam
E-commerce & Digital Marketing Consultant
CONSULTING AND AUDITS
January 2023 - Today (3 years and 7 months)
- Definition and Management of 360° Digital Strategy

- Performance and ROI Optimization (Acquisition)

- Conversion Rate Optimization (CRO) and Customer Experience Enhancement

- Digital Marketing and Tracking Management

- Change Management and Mentoring

https://ine.fr/
https://lamaisonduchausseur.fr/
https://saison.paris/
Project Management E-commerce Traffic Acquisition Shopify Google Analytics