Freelancer profile translated to English.
Back to original languageAbout Clement
Over 10 years of experience in digital acquisition and growth marketing 🚀
I design, structure, and manage high-performing acquisition systems on **Google Ads**, **Meta**, and other paid media channels, with a full-funnel approach integrating AI and its multiple uses.
Beyond campaign management – which is the foundation – I structure complete marketing ecosystems:
- Product feed optimization (Google Shopping, Meta, TikTok, Channable)
- Advanced tracking (GTM, GA4, CAPI, call tracking)
- CRM & lead nurturing automation (email, WhatsApp, scoring)
- Data analysis & decision-oriented reporting
I also master the challenges related to **AI applied to marketing**:
- Structuring automated workflows withn8n
- Connectingmarketing APIs(CRM, Ads, data)
- Automated lead enrichment and qualification
- AI-assisted creative generation and iteration
- Internal process optimization to scale acquisition
To manage, one must measure.I place central importance on the quality of conversion signals and tracking reliability. Based on data, I produce analyses and creative recommendations integrated into continuous iteration cycles to improve performance over time.
🛠️ Preferred Tools
- Google Ads
- Meta Ads
- TikTok Ads
- GA4 / GTM
- Brevo / HubSpot
- n8n
- Channable
🚀 Challenges
- Taking over and optimizing accounts
- Structuring a scalable acquisition system
- Nurturing strategy and CRM automation
- E-commerce feed optimization & Shopping performance
🎖️ Experience
- Agency (2014–2016, 2022–2024)
- Advertiser (2010–2013, 2021–2022, 2024)
- Marketplace – Cdiscount (2017–2021)
- Over €5M in budgets managed
- Google Ads Certified since 2014
French
Native or bilingual
Can work on-site
Bordeaux (up to 50km), Paris (up to 10km), Toulouse (up to 10km)
Experience
- Ben&VicSenior Paid Media SpecialistDIGITAL AND ITMarch 2023 - September 2024 (1 year and 6 months)Bordeaux, FranceManagement and creation of Search & Social Paid campaignsB2B / B2C / D2CE-commerce / Lead Gen.Portfolio of 8 clients. Google, Bing, Meta, TikTok, Linkedin.
- VPN AutosTraffic Manager SEO/SEAAUTOMOBILEAugust 2021 - March 2023 (1 year and 7 months)Bordeaux, FranceResponsible for traffic acquisition and marketing automation processes.Management of a team of 2 to 3 people.
- SEO: Site redesign and migration. Tech Pillar Optimization, Content Strategy.
- SEA: Google Ads and Meta directly
- Marketing Automation: Zapier, Sendinblue/Brevo, Marketo, Airtable, Call Tracking with Magnetis
- CDISCOUNTTraffic ManagerE-COMMERCEMarch 2017 - September 2021 (4 years and 6 months)Bordeaux, FranceE-commerce Marketplace Expert. Creation and management of traffic acquisition campaigns. (Google Shopping, Facebook, Cdiscount Ads) * Training of interns and Level 1 support
- Organization of Webinars Fr/En.
- Reporting, Data Analysis and Pricing.
- Management of a portfolio of direct sellers.
Reviews
E
E
Direction - Ardiet Parquets SĂ rl
Reviewed on 4/1/2026
Fast, efficient, and very competent in his work, I particularly appreciated my collaboration with Clement. I will definitely renew my collaboration with him!
Simon
Dirigeant - Toolzy
Reviewed on 12/11/2025
I had the chance to work with Clément on the SEA part of my website and application, and the experience was exceptional from start to finish. Clément was extremely available and responsive, always ready to dig into every detail to optimize our campaigns. Thanks to his expertise, I felt like I moved to another level: a clearer vision, more relevant choices, and concrete results that are immediately visible. I recommend Clément without hesitation!
Recommendations
MM
TC
+3
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Education
- Master of BusinessINSEEC2011Master 2 (M2), Business Stratégie
- A1 ChineseUniversité Michel de Montaigne (Bordeaux 3)2017A1 , Chinois