Freelancer profile translated to English.
Back to original languageAbout Clément
Content creator and digital marketing consultant with over 6 years of experience, I have developed a community of over 800,000 followers on TikTok and Instagram by producing high-engagement organic content (humor, lifestyle, storytelling).
I then joined the agency Dentsu as an Influence Project Manager, where I managed multi-platform campaigns in Spain and France: identification and activation of creators (Spain, Mexico, Argentina, France), KPI analysis (views, engagement, CPM, conversions), reporting, and mastery of amplification mechanics (Spark Ads, whitelisting, usage rights).
I offer brands comprehensive support: editorial strategy, native content creation, influence campaign management, and performance monitoring. Trained in Business Administration (HEC Montreal) and Digital Marketing (ESIC Madrid), I work in French, English, and Spanish.
What I can do for you:
— TikTok & Instagram content creation (filming, editing)
— Influence campaign design and management
— Creator selection and activation (FR, ES, LATAM markets)
— Paid amplification: Spark Ads, whitelisting
— Performance analysis & reporting (KPIs, CPM, conversions)
— Meta Ads & Google Ads
French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Clément MassolCONTENT CREATORJanuary 2020 - Today (6 years and 7 months)Production of organic videos (humor, lifestyle, storytelling) and development of a community of over 700k followers. Design, filming, and editing of high-performing organic formats. Complete management of collaborations: briefs, ideas, production, and reporting. Performance analysis and content optimization. Adaptation of the editorial line to ensure consistency and engagement.
- ZenlyCONTENT CREATOR CONSULTANTJuly 2021 - December 2021 (5 months)Regular identification and selection of relevant influencers for the brand. Implementation of an editorial calendar and complete management of influence campaigns: briefs, content monitoring, optimization. Creation of organic videos adapted to TikTok & Instagram, respecting the brand's universe. Reinforcement of brand image through consistent, creative, and performance-oriented content.
- Compétence cultureASSISTANT COMMUNICATION OFFICERAugust 2021 - October 2021 (2 months)Writing content related to the 2021 annual meeting. Coordination of a prize-giving activity. Responsible for managing social media (Facebook and LinkedIn). Implementation of an integrated communication, marketing, and public relations strategy.
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Education
- MASTER IN DIGITAL MARKETINGESIC2025MASTER EN MARKETING DIGITAL
- BACHELOR IN BUSINESS ADMINISTRATIONHEC MONTRÉAL2023BACHELOR EN BUSINESS ADMINISTRATION