Freelancer profile translated to English.

Description

Need reflection adapted to market evolution? A fresh, young perspective on your challenges? Aware of the difficulty for companies to differentiate themselves in increasingly competitive markets, I support you by developing innovative and trendy proposals for you, built on scientific expertise and oriented towards current business trends.

I therefore offer my services for a range of missions from market research to product launch; you can also contact me for more specific missions.

Below are examples of projects already completed during previous missions:

Consulting on study methodology, product launch, positioning, etc.

Development of questionnaires and interview guides (e.g., Qualtrics)

Conducting interviews, transcriptions, and moderating focus groups

Analysis of qualitative, quantitative, and textual data

Report development

Recommendations

Looking forward to discussing with you and offering my support for your challenges.

Clément

Languages

French
Native or bilingual
English
Fluent
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

Naos
Product Line Manager
FASHION AND COSMETICS
December 2022 - Today (3 years and 5 months)
Montréal, Canada
Strategic & operational management of product lines: production management, budget, events, press relations, etc.
Development of annual marketing plans for 2023 and 2024
Marketing of new products to distribution networks: retail & e-commerce
Coordination of internal teams and external service providers for product launches and existing products on the market
Market research for recommendations: positioning, launch, etc.
Development of planogram strategy for 2022 and 2023
Implementation of merchandising and brand promotions
Management and analysis of promotions.
E-retail project management (Amazon)
Implementation of processes and integration of new product line managers
Naos
Assistant Product Manager
FASHION AND COSMETICS
July 2021 - December 2021 (5 months)
Paris, France
- Participation in the development of brand tools (Gifts, samples, showroom...) and videos accompanying innovations: supplier briefs, agency management, administrative management of stocks and SKUs, inter-departmental coordination.
- Country Interface: Participation in country monitoring and requests
- Monitoring and optimization of the country intranet
- Compilation of country data (various sources) for database creation and analysis
- Competitive Intelligence: Compilation, competitive analysis on promotional mechanics
Project Management Marketing Strategy Brand Image Data Analysis Statistical Data Analysis Competitive Intelligence Strategic Watch Communication Strategy
Auto Entreprise
Marketing Consultant
CONSULTING AND AUDITS
August 2020 - Today (5 years and 9 months)
Paris, France
1) Management of studies, particularly through the following missions:
- Consulting on study methodology
- Development of questionnaires and interview guides (e.g., Qualtrics)
- Conducting interviews, transcriptions, and moderating focus groups
- Analysis of qualitative data (e.g., OnQual)
- Analysis of quantitative numerical or textual data (e.g., Jupyter, SPSS, Fizz, SAS Viya)
- Development of reports/recommendations

2) Implementation of marketing strategies for the launch of a product and/or service.
Marketing Study Competitive Intelligence Strategic Watch Data Analysis Communication Strategy Business Strategy Web Marketing Strategy

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Master 1 Dual Competence, Business Management and Administration
IAE de Nantes
2020
Master 2 Marketing & Strategy: Product Manager and Marketing Studies
Université Paris Dauphine-PSL
2021