About Clémentine
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- Self EmployedDigital ConsultantJuly 2025 - Today (11 months)I am always open to collaborating on projects that allow me to explore new topics, put my skills to the test, and stay sharp in a constantly evolving environment.I give my best on projects that help brands develop their digital presence (strategy, project management, content, acquisition), particularly in the fields of outdoor, tech, well-being, NGOs, and culture.
- Secret PlanetCommunication ManagerTRAVEL AND TOURISMJanuary 2020 - June 2024 (4 years and 5 months)Lyon, FranceFrom a long backpacking trip to building the digital presence of an adventure travel brand, it made sense. Secret Planet's legendary trips through the most remote parts of the planet (up to the ascent of the fourteen 8000s and to both poles) deserved a narrative approach worthy of their scale.Hired for a newly created position, my role was to develop and implement a global digital strategy for Secret Planet and its three brands (Tamera, Tamera Nature, and Expeditions Unlimited), overseeing websites, blogs, social media, weekly newsletters, and monthly web conferences.Some notable achievements:→ Managed the redesign of 3 websites and 3 newsletters for optimal user experience.→ Implemented an SEO strategy (semantic optimization, internal linking, Hn structure) to improve the visibility of landing pages and blogs.→ Created and launched the Secret Planet podcast, achieving 6000 listens in just a few months through owned media channels alone.→ Grew the newsletter subscriber base to over 12,000 and had 2,000 participants/year in webinars.→ Increased the overall community by 25% (+5000 followers) in two years.→ Achieved a 4.8-star rating on TrustPilot for Tamera and Expeditions Unlimited with over 700 reviews.
- Alchimia CommunicationDigital ConsultantCONSULTING AND AUDITSJanuary 2017 - September 2018 (1 year and 8 months)Paris, FranceSmall team, big clients, intense pace. Working at Alchimia meant moving fast, being adaptable, and impacting multiple industries simultaneously. A great learning experience.My role encompassed creating tailor-made digital strategies, managing the social media presence of brands and their CEOs, developing e-influence, and handling various projects.Key clients: SNCF Connect (formerly OUI.sncf), Epson, University of Engineering (UDI).Some notable achievements:→ Supported Voyages-sncf.com in its rebranding to OUI.sncf.→ Contributed to the management of Oui Work (OUI.sncf), a temporary space dedicated to innovation and the future of travel, which welcomed over 4,000 visitors in 8 weeks.→ Organized an exclusive event for the startup accelerator ACT574, bringing together 80 key players in the tech industry.→ Established over 30 strategic collaborations in the tech, innovation, and travel sectors.
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Education
- Master 2 Marketing ManagementExcelia2016
- Master 1 Business ManagementUniversiti Tun Abdul Razak2014