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Clémentine BiardCB

Clémentine Biard

Digital Marketing and Communication Consultant

€450/day
1 project
Chambéry, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Clémentine

Hello,

I am Clémentine, a marketing and communication consultant with a focus on digital, and I would be delighted to collaborate with you to successfully complete all your projects!

I hold a Master's degree in Marketing, Sales Management, and International Management with a specialization in Digital Marketing and Communication.

After more than 8 months as an Operational and Digital Marketing Manager within a multimedia accessories company in mass retail, I decided to embark on an entrepreneurial adventure to undertake diverse and varied projects.

Passionate about my work, I will use all my skills to make your communication, both digital and in print, as relevant as possible!

Social Media Management:
- Audit and analysis of your social networks
- Competitive intelligence
- Editorial planning
- Community engagement
- Launch and monitoring of your campaigns
- Objective tracking
- Analysis and recommendations of results

Digital Strategy:
- Analysis and management of digital communication campaigns
- Creation of SMS/Email promotional campaigns
- Analysis of media coverage
- Creation and updating of websites

Operational Marketing:
- Strategic thinking
- Development of marketing strategy based on the sales plan
- Management of external partners (service providers, suppliers)
- Event organization
- Management of press relations and local/regional press

Graphic Design:
- Creation of product catalogs
- Creation of Point of Sale (POS) displays
- Creation of packaging and products
- Photography and retouching

Software proficiency:
Illustrator, Indesign, Photoshop, Wordpress, Mailchimp, Prestashop, etc.

Certifications:
Google Digital Active, Google Analytics, Google Adwords, Inbound Marketing

Do not hesitate to contact me to discuss your future projects.

See you soon!
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

  • Italian

    Basic

Can work on-site
Chambéry (up to 50km), Annecy (up to 100km), Paris (up to 100km), Bordeaux (up to 100km), Lyon (up to 100km)

Experience

  • UIMM
    Communication Manager
    CIVIC AND SOCIAL ORGANIZATIONS
    February 2020 - April 2020 (2 months)
    Chambéry, France
    The Union of Metallurgical Industries and Trades is an employers' federation that promotes and develops the trades of industry and metallurgy in Savoie.

    Main responsibilities:

    Social Media Management:
    - Development of a media plan
    - Social media management
    - Community engagement
    - Monitoring and analysis of results
    - Implementation of a digital communication strategy during national events

    Digital Strategy:
    - Development of digital strategy
    - Website implementation (Storytelling, sitemap, content creation, content updates)
    - Analysis and management of digital communication campaigns (e-mailing, newsletters)

    Set of tasks:
    - Creation of various communication materials (Wrapping and fitting of promotional vehicles, flyers, posters, promotional banners, etc.)
    - Management of national and regional events promoting industrial trades (French Fab Tour, Industry Week, Foire de Savoie in Chambéry, ...)
    - Updating graphic charters
    - Management of press relations
    Event Management Community Management Emailing Project Management Digital Communication Press Relations Partnerships Adobe Photoshop CRM Adobe InDesign Adobe Illustrator Facebook Marketing Newsletter Design Web Project Management Creative Content Marketing
  • SRDi
    Operational and Digital Marketing Manager
    RETAIL (LARGE RETAILERS)
    April 2019 - October 2019 (7 months)
    Drumettaz-Clarafond, France
    SRDi is a French group specializing in the collection and sale of recycled compatible ink cartridges under the Print3E brand and multimedia accessories under its own brand KeyOuest.

    Community Management:
    - Management of several social media accounts
    - Community engagement
    - Planning of events and campaigns
    - Media plan execution
    - Competitive intelligence

    Digital Strategy:
    - Analysis and management of digital communication campaigns
    - Creation of SMS and Email promotional campaigns
    - Implementation of an e-commerce website
    - Creation of communication materials for the company's various websites

    Operational Marketing:
    - Development of marketing strategy based on the sales plan
    - Management of external partners (service providers, suppliers)
    - Management of promotional marketing
    - Management of communication materials for sales representatives
    - Monthly update of the company's product catalog
    - Creation of product sheets for sales representatives and key accounts
    - Creation of promotional materials
    - Creation of various product catalogs (new arrivals, specialized)
    - Commercial and competitive intelligence
    - Management of the merchandising plan

    Graphic Design:
    - Design of thematic collections for products
    - Creation of product packaging
    - Creation of promotional boxes for stores
    - Creation of POS and in-store displays
    - Creation of communication materials for regional press
    Community Management Digital Communication Sales Strategy Email Marketing Adobe InDesign Catalog Product Management Project Management

Reviews

4.0

Out of 1 rating

NatashaN

Natasha

MarCom Digital

Reviewed on 6/18/2021

Clémentine is professional and I would not hesitate to use her qualities for another mission.

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Education

  • Master in International Management and Marketing, specializing in Digital Marketing and Communication
    Idrac Business School Lyon
    2018

Certifications

  • TOEIC 925/990
    TOEIC
    2018
  • Google Analytics
    Google
    2018

Skill set

Categories