Clément Gille

Implementation of marketing campaigns (loyalty, acquisition) Management and coordination of pre-sales operations to analyze and propose a tailor-made solution. Working cross-functionally between different stakeholders (marketing, IT, clients, logistics, customer service, sales).

Management of 2 projects within the AXA Relance Pro program

=> Upstream scoping, interface, and management of the project and resources for the 2 operations (10 and 20 people). (AXA, ADLP, Publicis, subject matter experts (marketing automation, digital, IT, CFO, Printers…).

. AXA Rebons: Providing 3000 general agents with 200,000 purchase vouchers worth €4 million. Registration platform, customization, and issuance of secure unique purchase vouchers, management of bank transfers.

. AXA Vitrines / Agence Publicis: Design and deployment of a guerrilla marketing campaign to promote AG's professional clients. Personalized window display (visual/shooting campaign, taglines, professions…). Registration platform, creation, customization, issuance, and routing of posters. Implementation of validation and proof stages.

3 awards end of 2021:

TropheesAssurance #innovationmarketing

TropheesAssurance #innovationcommunication

Trophée d’Or #Marketing in the CSR category

Management of a client portfolio

Link between sales and technical teams. Product Owner role (product roadmap, anticipating/prioritizing needs, writing specifications for developments, product improvement).

Management of transversal client and internal projects (platform redesign, UX and user journey improvement, CMS creation, improvement of flows and databases).

Marketing strategy (marketing automation, SMS/email campaigns, CRM). Business Development (prospects and existing accounts).

VSE manufacturing recycled plastic furniture

Website development

Multi-channel communication management

Product range construction

Marketing strategy (marketing automation, SMS/email campaigns, CRM). Business Development (prospects and existing accounts).