Clément C.

Carbon is a new generation music platform bringing together, for the first time, all underground music in one place. Owned by Voodoo, a technology company that creates mobile games and applications. With 7 billion downloads and nearly 200 million monthly active users, Voodoo is the 3rd largest mobile publisher in the world in terms of downloads, after Google and Meta.

Voodoo currently has more than 750 employees worldwide, in Paris, Berlin, London, New York, Tokyo, Barcelona...

Employed as a freelance Consultant Advisor / Business Developer my missions are as follows:

- Recruit new labels, distributors and independent artists from the underground electronic music scene to join the platform

- Validate with them premieres and/or exclusivity on their next releases in order to best promote their music as well as the Carbon platform

Outdom Records, both a vinyl and digital label distributed in France and internationally and an organizer of musical events (more than 100 in 4 years) in emblematic venues of the capital (Rex Club, Cabaret Sauvage, Java, Rotonde Stalingrad, Badaboum, ...), as well as elsewhere in France (Lyon, Bordeaux, Nantes, ...).

Association (law 1901) in full growth, currently counting 9 members (3 DJs/Producers, 3 communication managers, 2 graphic designers and 1 photographers/directors).

My missions:

- Artistic Direction / Marketing Strategy: creation of brand identity, artistic and strategic positioning, development of brand strategy.

- Management / Project Management: recruitment of teams, implementation of KPIs, processes and retroplanning (label and event part), animation of weekly meetings and team monitoring.

- Digital Marketing / Growth Hacking: implementation of Facebook & Instagram Ads campaigns, development of emailing campaigns, community management, press relations and external partners, Growth Hacking and customer acquisition techniques at the event level.

- Event Production / Booking: musical programming, curation of musical events and international artists, negotiation with booking agencies and concert halls, management of subsidies and the legal part, development of cash flow and budgets.

- Phonographic Production: international distribution of the label's vinyls, promotion of vinyl and digital releases locally and on various digital media, delivery and stock management, merchandising.

- Musical Production / DJ Sets: production and distribution of EPs (Album) and singles under my artist name: Latent, digging for rare vinyls from the 90s to play on stage, promotion and booking.

Rougier&Plé: the great house of creative arts. Fine arts, graphic arts, creative hobbies, educational games, stationery and framing, our network of more than 50 stores and our 2 websites offer inspiring universes at the service of culture and creation.

Main missions:

- Deployment of national digital acquisition campaigns

- Management of partner agencies (SEO, SEA, SMA, Affiliation)

- Analysis of e-commerce and product performance

- Management of themed e-shops, e-merchandising, Click&Collect sites and showcases

- Implementation of animations, competitions and newsletter briefs

- Management of the external marketplace catalog

- Reporting, monitoring and tracking of customer acquisition levers