Clement Barreau

Assisted the group in creating graphic and animated elements for a new internal communication show, by producing an opening credits sequence and identification titles for speakers.

🎯 Objective: create a modern video package, consistent with the group's graphic charter and easily reusable for future editions of the show.

🔹 Analysis of the brief and consideration of internal communication objectives

🔹 Integration and respect of the group's graphic charter

🔹 Definition of creative direction and animation principles

🔹 Creation and animation of the opening credits in motion design

🔹 Production of identification titles (name, surname, position) for the various speakers

🔹 Creation of transitions and complementary graphic elements for the show's package

🔹 Design of sound design and music integration to enhance visual impact

🔹 Organization and delivery of source files ready for use by internal teams

🔹 Management of feedback and adjustments until final validation

📈 Result: a professional and cohesive video package enabling the group to strengthen the impact of its internal communication while ensuring a consistent and reusable visual identity for all future productions.

Assisted Splio, a marketing CRM editor, in the design and production of a presentation video highlighting their new AI-based features.

🎯 Objective: Clearly and impactfully explain how AI integrated into the platform enables CRM teams to automate data analysis and take faster marketing actions.

The challenge was to create a short, educational, and premium marketing video, capable of presenting the value of these new features in less than a minute while respecting Splio's visual identity and technological positioning.

🔹 Briefing meetings with product and marketing teams to identify key messages and features to highlight

🔹 Scriptwriting support with a copywriting methodology focused on education and marketing

🔹 Storyboard design integrating 2D animations and product interface staging with 3D elements

🔹 2D and 3D motion design animation to illustrate data analysis and AI-driven automated actions

🔹 Professional sound design and selection of music suitable for the solution's innovative positioning

🔹 AI voice-over production with mixing and mastering

🔹 Video optimization for distribution on website, sales presentations, and marketing materials

🔹 Complete management of feedback and adjustments throughout production

📈 Result: a clear and dynamic marketing video, aligned with Splio's graphic identity, enabling quick presentation of the benefits of their new AI-based features and supporting their marketing and sales efforts.

Assisted the group in bringing their new visual identity to life by creating a reusable logo animation system across all their internal and digital platforms.

🎯 Objective: Transform the group's new logos into professional, consistent, and scalable animated assets for internal and external communication.

🔹 Briefing meetings with project teams and group managers

🔹 Definition of creative intentions and animation storyboard

🔹 Motion design animation of new logos (variations in formats, colors, and uses)

🔹 Creation of animated loops and overlays for integration into videos, presentations, and internal materials

🔹 Production of a logo reveal video for the group's main brand

🔹 Creation of a custom sound identity: original music composition + sound design

🔹 Organization and delivery of source files ready for use

🔹 Complete management of client feedback and adjustments

📈 Result: a structured and cohesive animated identity, enabling the group to unify its visual and sound communication while enhancing its brand's premium perception.