Freelancer profile translated to English.

Description

Are you a restaurateur or hotelier looking to boost your establishment, attract more customers, and retain them?

💡 The key: impactful communication and an unforgettable customer experience.

With sharp expertise in marketing, communication, and customer experience in the restaurant industry, I support professionals in the sector to optimize their visibility, enhance their identity, and maximize their profitability.

My expertise:

✅ Communication strategies adapted to your concept and clientele

✅ Optimization of your digital presence (website, social media, Google My Business, local directories)

✅ Management and enhancement of customer reviews

✅ Creation of memorable experiences to build customer loyalty

✅ Marketing campaigns & promotions to boost your business

🎯 Want to take things to the next level? Contact me!

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Fluent

Workplace preferences

Remote only

Primarily works remotely

Air France
Assistant, Culture and Customer Experience
TRANSPORTATION
September 2016 - September 2017 (1 year)
Paris, France
Organization and management of projects related to Customer Experience and Culture:
- Organization of internal and external events
- Collaboration on promotion and animation projects for products and services on the ground and in flight.
- Design and production of internal and external communication materials within the department (Print, Video, Photo)
- Competitive intelligence
- Development and management of co-creation projects
Expérience client Stratégie de communication Gestion de projet Evénementiel
Accor
Quality, Communication, and Customer Experience Manager
HOSPITALITY
September 2017 - November 2019 (2 years and 2 months)
Paris, France
- Monitoring quality in the hotel (internal audits, analysis of external audits)
- Quality referent for teams and department heads
- Implementation of action plans and continuous improvement processes
- Monitoring the hotel's online reputation and managing social media
- Implementation of the global communication plan
- Planning and organization of customer events and activities
- Participation in the development and delivery of internal training with the HR Manager
Accor
Multi-site Communication and Customer Experience Manager
HOSPITALITY
November 2019 - Today (6 years and 7 months)
Bordeaux, France
Creation and implementation of marketing and communication strategies to develop the visibility and notoriety of each hotel and their restaurants:
- Web: creation of 2 websites, content management and SEO (WIX and Wordpress);
- E-distribution: OTA, All, Resdiary, The Fork, YEXT, TripAdvisor, Google My Business...
- CRM: creation of emailing campaigns and KPI analysis (Mailchimp or Sendinblue)
- Influencer Marketing: influencer partnerships, regular invitations to events, press release writing
- Creation of various communication materials: posters, flyers, sales brochures, goodies, emails, etc.
- Monitoring the online reputation of hotels and restaurants through managing customer comments, updating descriptions and photos, managing social media (Facebook, Instagram, LinkedIn)
- Monitoring customer satisfaction (TrustYou), implementing quality action plans, and making recommendations to management
- Planning and organizing B2B and B2C customer events and activities
- Development of local partnerships: media, press, influencers, regional tourism stakeholders
- Management of various projects related to customer experience, employee well-being, and CSR initiatives
- Indirect management of operational teams and direct management of interns and apprentices