Freelancer profile translated to English.
Back to original languageAbout Clémence
Nice to meet you, I'm Clémence, a brand strategy and communication consultant.
With a diverse background in both agencies and client-side roles, I adapt to the challenges of companies of all sizes.
My goal: To guide brands towards relevant and effective communication, creating connections with their customers to develop new opportunities.
- Brand Strategy and Branding:
Company audit, client/employee surveys, benchmark, formalization of strategic positioning
- Brand Platform
- Service/Product Launch:
Definition of key messages, distribution strategy
- Content Creation:
Brand content strategy, expression territory, article writing
- Press Relations
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Marseille (up to 50km), Lille (up to 10km)
Experience
- Agence KuruConsulting DirectorCONSULTING AND AUDITSMay 2024 - March 2025 (10 months)Marseille, FranceFreelance Consulting Director for B2B and B2C Client Accounts- Management of recommendation memos- Budget planning- Team leadership- Client support and relationship management- Project monitoring (advertising shoots, ad management, brand content strategies, social media strategies)Business Strategy Support- Brand platform- Acquisition strategy- Marketing mix- Business Plan
- Konetu MagazineDevelopment, Editorial, and CommunicationPRESS AND MEDIAJanuary 2022 - October 2023 (1 year and 9 months)Marseille, FranceDevelopment: Strategic axes for media developmentEditorial: Ideation, writing, and content creation (written, video, branding elements)Communication: Media acquisition and distribution strategy
- Agence TribuConsulting DirectorCONSULTING AND AUDITSAugust 2020 - October 2021 (1 year and 2 months)Lille, France- Production of recommendation memos for branding strategies- Management and support of project teams in implementing multi-channel strategies- Consulting, relationship, and commercial management of a client portfolio- Lead processing
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Education
- Bachelor 3 - Communication, Advertising, Event Management. Specialization in Cultural Project ManagementESUPCOM Lille2016
- Master 1 - Public Relations and EventsECS Marseille2017