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Clémence LavernheCL

Clémence Lavernhe

Video editing & Youtube strategy

€300/day
La Rochelle, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Clémence

Hello, I'mClémenceand my mission is simple: I develop yourtailor-made YouTube strategyand manage your YouTube project from A to Z. I help you connect with your audience through authentic videos.

They trust me: Som Picture, Céos, HappyCulture, MyFlow, Bricorama, Brico Cash, Bricomarché, Lact, Lengow

Complete YouTube management and strategy:

  • Audit of your YouTube channel: Identification of areas for improvement and opportunities.
  • Research for the best topics for your sector: Analysis of SEO queries, search volumes, and trends to capture your audience.
  • Management and planning of the editorial calendar
  • Filming recommendations: writing YouTube scripts, impactful intros, engaging outros, and sequence breakdowns.
  • Video SEO optimization: creation of impactful titles, optimized descriptions, subtitles, tags, and chapters.
  • Editing your video on Premiere Pro
  • Creation of high CTR YouTube thumbnails on Photoshop
  • Reporting and performance tracking: Positioning in search engines, CTR, and traffic generated by the channel.
  • Why work with me?
  • 360° YouTube support
  • A tailor-made strategy adapted to your business sector
  • Continuous monitoring of best practices and YouTube codes
  • No need to show your face if you're not comfortable on camera!

👉 If this resonates with you, contact me :)
!
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • CLEENK
    YOUTUBE STRATEGY
    FILM AND AV
    January 2024 - Today (2 years and 6 months)
    France
    Audit of YouTube channels Content strategy development Creation and management of editorial calendar SEO optimization, planning and publication of videos Monthly performance reporting
    Communication Strategy Personal Branding Behavioral Psychology Video Strategy SEO Strategy
  • Builder Systems
    TRAFFIC MANAGER - CAPITOOLS/SWAP/MOWDIRECT
    August 2020 - January 2024 (3 years and 5 months)
    Toulouse, France
    Analysis and reporting of traffic performance on GA4 Optimize SEO referencing for Capitools and SWAP websites Management of the Capitools YouTube channel: scripts, SEO, descriptions, subtitles, video integration on website = 4000 subscribers Creation, design, and content planning for social media > 5000 subscribers Email campaigns with open rates up to 45% Supervision of Google Ads campaigns with an external agency (budget: 10K) Development and management of Facebook and Instagram Meta ads
  • Smartbox
    PRODUCT MARKETING - SWISS MARKET
    January 2017 - January 2019 (2 years)
    Dublin, Ireland
    Competitor analysis to identify market opportunities Analysis and reporting of Smartbox performance in Switzerland and recommendations for growth actions Collaboration with the design team to harmonize the brand's visual identity Training of the sales team to communicate the product's value proposition and finalize sales

Recommendations

CS
ML
Pierre-Baptiste Couette-BarreauPC
+1
Christophe Som and 3 other people have recommended Clémence

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Education

  • Master manager marketing et commercial, Marketing / gestion du marketing, général
    ESG Bordeaux
    2017
    Master manager marketing et commercial, Marketing / gestion du marketing, général
  • Licence de Gestion Parcours Marketing
    IAE de Limoges Ecole de management
    2015
    Licence de Gestion Parcours Marketing

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