Freelancer profile translated to English.
Back to original languageAbout Clémence
Digital communication manager for 8 years, social media and web writing hold no secrets for me! Through my various experiences, my field of expertise combines both digital and print.
- Web writing:
-> Writing content adapted to a company's digital strategy to improve its visibility and traffic.
Namely: blog/news/corporate articles, homepage, about page, newsletter, product sheet descriptions, e-books, guides, quizzes, video subtitles,...
-> Active participation in the natural referencing optimization strategy (SEO) through the writing of optimized texts (keywords, meta tags, metadescription, internal linking, hyperlinks,...)
-> Regular monitoring of market trends, competition, and news
-> Creation of an editorial calendar
-> Documentary research
-> Creation of visuals, infographics illustrating content, and iconographic research (images, royalty-free photos,...)
-> Proofreading, optimization, and correction of existing texts
-> Impeccable spelling and grammar. Clear, fluid, and organized writing.
- Community management:
-> Development of a social media strategy
-> Creation and publication of content dedicated to social networks: posts, stories, reels, contests, polls,...
-> Management of comment and direct message moderation
-> Creation of a publication calendar
-> Analysis of results, audience tracking, and reporting
-> Scheduling of advertising campaigns
-> Competitive and technological watch
- Creation of showcase websites via Wordpress
English
Conversational
Spanish
Conversational
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- A mon compteDigital Communication Manager - FreelanceJune 2017 - Today (9 years and 1 month)Rennes, France
DIGITAL COMMUNICATION
- Web writing:
-> Writing content adapted to a company's digital strategy to improve its visibility and traffic.Namely: blog/news/corporate articles, website pages, newsletters, product sheet descriptions, e-books, guides, quizzes, video subtitles,...-> Active participation in the natural referencing optimization strategy (SEO) through the writing of optimized texts (keywords, meta tags, metadescription, internal linking, hyperlinks,...)-> Regular monitoring of market trends, competition, and news-> Creation of an editorial calendar-> Documentary research-> Creation of visuals, infographics illustrating content, and iconographic research (images, royalty-free photos,...)-> Proofreading, optimization, and correction of existing texts-> Impeccable spelling and grammar. Clear, fluid, and organized writing.- Community management:
-> Development of a social media strategy-> Creation and publication of content dedicated to social networks: posts, stories, short videos, contests, polls,...-> Management of comment and direct message moderation-> Creation of a publication calendar-> Analysis of results, audience tracking, and reporting-> Scheduling of advertising campaigns-> Competitive and technological watch- Creation of websites
-> Creation of a basic website, known as a showcase site, using the Wordpress CMS, according to the client's needsPRINT CREATIONS
-> Creation of communication materials: brochures, flyers, business cards, leaflets, sales brochures, restaurant/bar menus,... {In training}-> Creation of a visual identity: logo, graphic charter,... {In training}-> Writing of press releases-> Design and writing of press kits - NICARO GroupeDigital Communication ManagerPRESS AND MEDIASeptember 2017 - November 2024 (7 years and 2 months)
- Webmaster
Creation (redesign) and management of the website www.mariee.fr- Web writer
Writing of all website content (articles, sponsored articles, newsletters, ...)- Community Manager
Management of the Instagram and Pinterest accounts for Mariée Magazine/Mariee.fr - IC MédiaWebmaster - Community ManagerPRESS AND MEDIASeptember 2016 - December 2016 (4 months)Paris, France- Creation and Management of the OUI Magazine blog (www.ouimag.fr): development, content management (writing articles and reports, photography, advertising management)- Community Management: management of the Facebook, Twitter, Instagram, and Pinterest accounts for OUI Magazine.
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Education
- Information-Communication Bachelor's DegreeUniversity of Rennes 22014
- Master's Degree in Multimedia-Focused Editorial CommunicationUniversity of Paris X2016