Freelancer profile translated to English.

Description

Graduate of the Institut Supérieur de Gestion (ISG) and the MBA MCI (marketing and e-commerce on the Internet)

10 years of experience in e-commerce, digital marketing, analytics, particularly in the fields of art, retail, luxury, and startups.

Thanks to my experience at PMU, I can support you in the strategy of your customer experience and conversion funnel.

Do not hesitate to contact me

Languages

Spanish
Conversational
English
Fluent
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Factory PMU
Customer Experience Manager
ENTERTAINMENT AND LEISURE
February 2018 - February 2019 (1 year and 1 month)
Paris, France
• Management of e-commerce and digital strategy
• Management of CRM strategy on- and offline as a lever for sales growth
• Management of the media plan and digital communication in correlation with points of sale
• Definition of the brand's online commercial animation plan
• Development of international e-commerce activity
• Brand expansion on leading international marketplaces
Content Square AB Tasty Google Analytics Facebook Marketing Facebook Facebook Ads Instagram Marketing Agile methodology
desrobes2filles.com
Entrepreneur and E-commerce
January 2011 - October 2015 (4 years and 9 months)
E-commerce Manager:
Design
Website management under Prestashop
Optimization: Google Analytics, Company reputation management

Communications Manager:
Community Manager (Facebook, Twitter, Pinterest, Instagram)
Management of various communities,
Development and implementation of community strategy
Customer relations, Organization of online and offline events
Newsletter management
Photography Manager: Organization of photo shoots, Photoshop retouching
Communication with influential bloggers: implementation of operations,
blog management, monitoring, affiliation
PrestaShop
Marketing Analyst
April 2015 - October 2015 (6 months)
Creation of a guide to online payment methods preferred by country
Audits of e-commerce sites under PrestaShop
Participation in the new structure on the Addons site
Marketing validation of developer modules