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Claudio Dell'AricciaCD

Claudio Dell'Ariccia

Media Buyer | Taboola Partner | Outbrain

€300/day
Rome, IT
8-15 years
Taboola
Outbrain
Native Ads
Native Advertising
PPC

Average response time: 1 hour

Freelancer profile translated to English.
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About Claudio

🚀 Official Taboola Marketing Partner | Native Advertising Expert
🎯 Taboola • Outbrain • MGID
⭐ €1M+ in Native Ads budget spent ⭐

My name is Claudio and, with my brother Roberto, we founded Digital Brothers in 2020.

We support brands and advertisers in their growth through Native Advertising, with advanced expertise on Taboola, Outbrain, and MGID.

✅ Our areas of expertise:

🛒 E-commerce
Health & wellness products (braces, posture correctors, incontinence), slimming supplements (including GLP-1*), CBD, massage devices (neck/foot/back), men's & women's beauty, pet products & supplements.

📩 Lead Generation
Roofing, bathroom renovation, auto/life insurance, road accidents (MVA), home warranties, gutters, home security, windows, trading, casinos & gaming, debts/credits, international VIP passes.

🤝 Affiliate
Performance-oriented acquisition strategies with ROI optimization.

💰 We have managed over one million euros in advertising spend, both through our own affiliate budgets and through our clients' budgets.

📌 Before specializing in Native, we tested and mastered several acquisition channels:
Google & Bing Ads, Meta Ads, TikTok Ads, SEO, Email Marketing.

📈 Advanced Tracking and Optimization
We track the entire user journey (from click to conversion) with Voluum and RedTrack, and optimize using tools like Hotjar, Microsoft Clarity, Yandex Metrica, and Google Optimize.

🧩 Landing Pages & Conversion
We work on WordPress + Elementor and Shopify, with a performance-oriented approach (CRO, testing, continuous improvement).

📷 You can check out our case studies and screenshots on our profile to see our results.

👉 Do you have a Native Ads project or want to scale your campaigns?
Contact us, we'd be happy to discuss it!
Banking and Financial Services
Insurance
Automotive OEM
E-commerce
Press and Media

  • Italian

    Native or bilingual

  • French

    Fluent

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Digital Brothers
    Co-Founder
    November 2021 - Today (4 years and 7 months)
    Rome, Metropolitan City of Rome Capital, Italy
    My role involves crafting and optimizing tailored marketing campaigns that deliver measurable results aligned with our clients' business objectives.
    By utilizing first-class native advertising tools and innovative approaches, I ensure every campaign maximizes ROI while connecting brands with engaged audiences.
  • Renault Retail Group
    Used Cars Manager
    February 2018 - June 2021 (3 years and 4 months)
    Area, PC, Italy
    Responsible for commercial and financial results for Used Car business in Italy. Managing one of the most important European Projects for Renault Group in Italy, main activities:
    • - Car Market Analysis
    • - Business Planning
    • - Launching New Subsidiaries
    • - Launching a New Brand
    • - Customer Path Analysis
    • - Logistics Optimization
    • - IT Tools Requirements Creation
    • - Customer Promise design
  • Retail Renault Group
    Digital & CRM Manager
    AUTOMOBILE
    October 2014 - January 2018 (3 years and 3 months)
    Rome, Italy
    Main Duties
    • • Implementation of Sales & After Sales marketing campaigns on direct and indirect channels
    • • Responsible for all Marketing Projects to be deployed in the Country
    • • Develop RRG Digital and Social Media Strategy according to the Corporate guidelines & standards
    • • Manage daily relationships with the Parent Company reporting Italy results.
    • • Produce various reporting for Sales & After Sales Activities in terms of Economic Results and Quality Process
    • • Manage daily relationships with RRG Dealers in Italy coordinating their marketing campaigns
    • • Analyze Campaigns figures, reporting them in RRG Board of Directors.
    • • Coordinating outsourcer's telemarketing activity.
Check out Claudio's experience

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Education

  • Automotive Digital Manager
    Automotive Digital Manager
  • Certified in Google Ads Fundamentals Certified Digital Marketing Manager
    Certified in Google Ads Fundamentals Certified Digital Marketing Manager
Check out Claudio's education

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