About Clarisse
French
Native or bilingual
English
Fluent
German
Basic
Experience
- MyWatchsite (CDI)MEDIA MANAGERJanuary 2022 - Today (4 years and 5 months)Management of the Instagram account. Content creation (Reels/Posts) for social networks (Instagram and TikTok) in the field of watchmaking, jewelry, and lifestyle (Advertisers: Cartier; Chanel; Louis Vuitton; Audemars Piguet; Tag Heuer ...). Creation of the TikTok account and implementation of a media strategy (+58,000 followers and videos with +5M views). For Frank Sans C (YouTuber +200K subscribers). Development and implementation of a graphic charter (logos/colors/typographies...). Implementation of Instagram ads. Market analysis and trend reporting. KPI analysis based on the implemented strategy. Organization of events, notably "Watch of the Year".
- MyWatchsiteCommunity Manager and Media Project ManagerLUXURY GOODSSeptember 2022 - Today (3 years and 9 months)Paris, France.Development of a visual identity (Branding).Content creation (posts/Story/captions etc.) according to the developed graphic charter..Implementation of a social media strategy.Develop the brand on social networks.Planning of created content.Ensure monitoring of competition and social media trends..Interaction with the community· In-house photo shoots for social media, e-shop, packshots.
- CTCAssistant Stylist, Trend OfficeFASHION AND COSMETICSFebruary 2021 - Today (5 years and 3 months)Paris, France- Iconographic research- Research and analysis of trends by sector (shoes, leather goods, gloves)- Composition of artistic and technical color palettes- Collection plan- Selection of materials and supplies- Sample tracking- Preparation and layout of trend books- Photoshop and Illustrator simulations
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Education
- Bachelor Fashion Design & BusinessLISAA2019-Stylisme -Modelisme -Infographie -Histoire de la mode -Marketing et management -Dessin -Textile science - Création de collection
- Master II Fashion and Luxury ManagementLISAA-Plan de collection -Etudes de cas marketing -Communication produit -Merchandising -Analyse financière -Economie -Plan marketing -Mode et responsabilité