About Clara
French
Native or bilingual
Portuguese
Native or bilingual
English
Fluent
Experience
- ConseilPR and Influence Communication ConsultantOctober 2006 - Today (19 years and 8 months)19 years of expertise in influence communication and media relations. In 19 years, I have distinguished myself by building strong relationships with journalists and influencers and by promoting my clients' projects.Private companies, associations, public institutions, local authorities, etc., in BtoB or BtoC, I support positive "brands" that I choose to champion because they make sense and, above all, because I want to defend them.Brands that I am proud of, that inspire me, and that make me want to move mountains.I am involved in media relations and influence communication (PR, social media, etc.), and media partnerships.
- ISCOM ParisSpeakerJanuary 2007 - January 2021 (14 years)Speaker in PR & Influence for BAC + 4 and BAC + 5 levels (Public Relation Management / MBA Public Relations and Influence Management). Example courses: PR Tools, Enhancing your PR, BtoB PR, Integrating PR into a 360 Plan, Integrating Influencers into your BtoB PR Strategy, etc. Micro-agency competitions, Thesis tutoring and professional project follow-up.
- Coda MagazineMarketing & Communication DirectorJanuary 1993 - January 2007 (14 years)Coda Magazine: First monthly magazine for Electronic Music & Cultures (1st issue: Marketing Manager for all offline and online media related to Coda magazine (magazine, special issues, events, website, e-newsletters, community platform, street marketing, mobile services, etc.). Sales Manager for media and non-media advertising. Promotion and Communication Manager.
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Education
- MBAEFAP - School of New Communication ProfessionsMBA
- ESSEC Business School1994