Freelancer profile translated to English.

Description

Nice to meet you, I'm Clara. I'm a senior consultant in digital communication and marketing. I've been working in this field for over ten years, with experience in agencies, entrepreneurship, and project support.

I started my career in a press relations agency, where I supported brands with their digital communication and influence strategies, in sectors like fashion, beauty, lifestyle, sports, food, and tourism.

Since 2018, I've developed my own business. Today, I primarily work with entrepreneurs, artists, executives, and agencies. I assist them with structuring, development, marketing, partnerships, and decision-making.

I act as a right-hand person or strategic partner to entrepreneurs, artists, executives, and agencies, to support them in structuring projects, prioritizing actions, and advancing business and operational matters.

I also work with PR and communication agencies that outsource an Influence Lead role, to help them structure their offerings, methods, and client projects.

My interventions can take the form of consulting missions, operational support, or project management, on a one-off or ongoing basis.

I am fluent in English.

See you soon,

Clara

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Bordeaux (up to 50km), Paris (up to 10km)

Freak
Founder
SOCIAL NETWORKS
April 2018 - Today (8 years and 4 months)
Bordeaux, France
Founder of FREAK, I support brands, entrepreneurs, artists, and agencies in communication, marketing, influence, and business development.

I regularly work with entrepreneurs and executives as a strategic partner or right-hand person, to help them structure their business, gain perspective, prioritize actions, and support growth phases, in both business and marketing aspects.

I also assist artists and talents in developing and structuring their projects, as well as negotiating collaborations, partnerships, and contracts with brands, agencies, or cultural stakeholders.

In parallel, I work with PR and communication agencies looking to strengthen or structure their influence offering. I then act as an outsourced Influence Lead, supporting teams and clients in strategy, organization, and project management.

My role is intentionally cross-functional: strategic consulting, operational support, and coordination, depending on needs and mission formats.
Influencer Marketing Social Media Communication Strategy Influence Strategy Influencer Campaign Management
DRESSCODE PRESS
Digital PR Manager
FASHION AND COSMETICS
January 2017 - April 2018 (1 year and 3 months)
Paris, France
Supporting fashion brands in digital press relations and influencer marketing. Managing a client portfolio for their digital strategy, including collaborations with influencers and online journalists.

Definition and deployment of digital communication strategy: influence strategy, online media relations, campaign coordination, operational implementation, and action management with a junior account manager.

Missions covering strategic planning, operational execution, stakeholder coordination, and digital activation monitoring.

Clients: Merci (concept store), Léon & Harper, Livy, Kiabi, Simone Pérèle, Gérard Darel...
Digital Communication Influencer Marketing Influence Strategy Press Relations Communication
Zmirov Communication
Digital PR
PRESS AND MEDIA
January 2013 - December 2016 (3 years and 11 months)
Île-de-France, France
Influencer marketing strategy, community management, and operational management for brands in the fashion, decoration, accessories, sports, beauty, and lifestyle (spirits and hospitality) sectors.

Supporting a client portfolio in digital press relations and influencer marketing: defining influence strategy, selecting and managing influencers, coordinating social media campaigns, and operational implementation of activations.

Missions include designing digital strategies, deploying influence campaigns, coordinating talent, monitoring collaborations, and optimizing performance.

Clients: IKEA, New Balance, Adidas, Havaianas, Groupe Beaumanoir, Renaissance Hotels, McArthurGlen, Claire’s, Gant, Hendrick's, Birchbox...
Influence Strategy Influencer Marketing Communication Strategy Press Relations Instagram Marketing