Description

After three years working as a strategist at an advertising agency specializing in luxury, I am now looking to share my knowledge, skills, and insights with brands in need of trend reports, brief development, or brand book writing.

In addition to my expertise in the luxury sector, I hold a masters degree in history and have a strong interest in pop culture and social listening. This allows me to position brands within broader cultural contexts while delivering timely, relevant insights.

I have worked with brands such as Audemars Piguet, Bottega Veneta, Armani Beauty, and Lancôme.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

PUBLICIS LUXE
Junior Strategic Planner
January 2022 - December 2024 (2 years and 11 months)
Paris, France
Strategic studies for Audemars Piguet
Brand Platform development for Bottega Veneta, Coutanseaux, Parfums de Marly
Tone of voice guidelines for L'Occitane en Provence
Creative briefs for Lancôme, Armani beauty
Cartier
Assistant product manager international marketing - watchmaking
July 2021 - December 2021 (5 months)
Paris, France
Participation in the elaboration of the collection plans, participation in brainstorming and pricing
Sales analysis, strategic recommendations and participation in monthly business reviews
Writing of sales support tools for new products
Brown university
Research Assistant
July 2021 - September 2021 (2 months)
Paris, France
Studying the evolution of language in the process of nation-building for the history department of Ivy league Brown University