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Clara H.CH

Clara H.

SEO Content Writing | E-Mailing & Newsletters

€250/day
1 project
Saint-Malo, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Clara

Hello,

Do you have a project in mind that requires digital expertise? I can support you in your strategy and its operational development! 😊

After several experiences in large groups such as Estée Lauder (cosmetics/luxury), Groupe Beaumanoir (fashion), B. Braun Médical (medical devices), and start-ups and SMEs (distribution, technology), I am able to adapt to diversified sectors and thus develop an appropriate strategy and content.

Curious and passionate about digital strategy, I offer services in marketing and communication such as SEO, web writing, newsletter writing, and social media management. Beyond digital, my training in marketing and change management allows me to carry out strategic studies and consulting missions. Do not hesitate to share your project with me so that I can determine if it falls within my field of expertise.

Project examples:
- Website: website management, SEO optimization, writing web pages, product sheets, and blog articles, copywriting/copywriting
- E-mailing & newsletters strategy: advice and implementation of campaigns, creation and writing of newsletters, personalization and automation of campaigns

Tools and software mastered:
- visual creation: Photoshop, Illustrator, Indesign, Premiere pro, Canva, Figma
- social media: Instagram, Facebook, Twitter, LinkedIn, Pinterest
- web & e-commerce: Adobe, Salesforce, WordPress, Bubble
- e-mailing: e-mailing software including scenarios such as Brevo, Sarbacane, Lemlist, Dartagnan
- Analysis: PowerBI, Google analytics, piano analytics, excel
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • Groupe Beaumanoir
    E-shop Manager
    FASHION AND COSMETICS
    December 2024 - Today (1 year and 6 months)
    Planning and sending of 4 weekly newsletters (fashion and CRM) targeting a customer database of up to 3 million customers
    Analysis and reporting of weekly performance
    Management of product offerings on the Salesforce back office, creation of promotional offers, e-merchandising
    Newsletters Newsletter Design Newsletter Writing Web Marketing Strategy Salesforce E-shop E-commerce
  • OuiSense
    Marketing and Communication Manager
    INTERNET OF THINGS (IOT)
    September 2022 - September 2023 (1 year and 1 month)
    Paris, France
    - creation of visual identity
    - creation of visuals
    - video editing
    - writing in-depth articles on technical and technological subjects
    - website management, creation of web pages
    - social media: management of the LinkedIn account with the goal of increasing the community
    - event organization
    - newsletter writing
    - market and competitive intelligence
    Web Writing Blog Article SEO Writing Adobe Photoshop Adobe Illustrator Figma Newsletters Newsletter Writing Community Management Social Media
  • B. Braun // Sparte Aesculap
    Digital Marketing Project Manager
    MEDICAL
    March 2022 - July 2022 (5 months)
    Saint-Cloud, France
    - management of website creation project
    - management of e-shop creation project
    - intranet management
    - creation of visual (illustrator) and editorial content
    - medical and medical device writing and translation
    Project Management Content Writing SEO Website Print Communication Web Writing Adobe InDesign

Recommendations

EV
CB
Emmanuel Vermant and 1 other person have recommended Clara

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Education

  • Master in Communication and Change Management
    IAE Aix-Marseille
    Master préparant au métier de consultant en communication et management du changement : transformation digitale, communication corporate, communication de marque, conduite du changement, RSE...
  • University Diploma of International Technological Education
    University of the West of Scotland
    2019
    Licence en marketing

Certifications

  • Green Impact Audit
    NUS
    2019
    Audit CSR Specifications
  • Google Analytics
    Google
    2020
    Google Analytics Digital Marketing SEO

Skill set

Categories