Freelancer profile translated to English.
Back to original languageAbout Clara
With originality and boldness, I propose to make your brand shine at first glance 💫
ᴀʙᴏᴜᴛ ᴍᴇ 👩🎨
✧ Creative and passionate about drawing and painting since childhood
✧ With 13 years of experience in marketing and communication strategy, I create visuals that are both aesthetic and relevant
✧ Art Director since 2020, I support brands in the following sectors: food, entertainment, cosmetics...
I offer a complete range of visuals to give your brand a unique style that matches its values and objectives 👌🏻
Graphic charter with logo and brand elements, printed materials, packaging, illustrations, websites, mobile applications, social media visuals, motion designs, photo shoots...
All with a good dose of originality, a hint of boldness, and a pinch of cheerfulness! ✨
Have a project? Let's talk about it together ↯
💌
French
Native or bilingual
English
Fluent
Spanish
Fluent
Italian
Conversational
Remote only
Primarily works remotely
Experience
- Clara FanelliFreelance Art Director & Community ManagerARTS AND CRAFTSJanuary 2020 - Today (6 years and 5 months)Paris, France- Creation of communication materials in the food sector (Mastari, .nod, Quintesens) and entertainment (artists): packaging, POS displays, foyers, album covers, social media visuals, photos, video clips...- Creation of motion designs for Lynx Optique's social media- Community management (strategy, post writing, reports) for various clients (Lynx Optique, Fédération Sols Textiles, Sportnewsafrica.com)
- GROUPE SALINSArt DirectorAGRICULTURESeptember 2020 - March 2024 (3 years and 7 months)Clichy, FranceSalins - Leader in salt in Europe (La Baleine, Le Paludier de Guérande, Le Saunier de Camargue, etc.), cosmetics (Eclae), wines (Saint Louis & Terres de la Baleine) & tourism (Salins d’Aigues-Mortes)- Redesigns of brand visual identities: Eclae, Sal Costa (Spain), Sodi, Fine Grocery range Le Saunier de Camargue- Creation of visual strategies for each communication campaign (Christmas, spring promotion, sales, etc.)- Creation of all visual materials for all group brands:
- Print: brochures, posters, in-store POS, leaflets, advertisements, tourist signs, etc.
- Web: social media posts, website visuals, advertisements, photomontages
- Packaging: collector salt boxes, bags, salt ranges
- Video: social media motion designs
- Illustration: tourist maps of Salins d’Aigues-Mortes and Salin de Giraud
- Photo shoots for Eclae, Innosans, La Baleine...
- Management of two people - ORANGEPartnerships ManagerFILM AND AVSeptember 2019 - September 2020 (1 year and 1 month)Châtillon, FranceOCS - 100% cinema and series streaming platform & television channels- Negotiation of partnerships with film festivals (Deauville American Film Festival, CGR-Télécâble Sat Hebdo Preview Festival, Lumière Festival, Alpe d'Huez Festival)- Implementation and monitoring of activations (OCS visibility, accreditations, trailers, etc.)- Coordination with various teams (graphic studio, editorial, press)- Management of PR during festivals: invitations, travel, logistics
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Education
- UX Designer CertificateIntuit Lab Pro2024
- Professional Qualification Certificate "Graphic Designer Creator"Gobelins2021Print : InDesign / Illustrator / Photoshop Web : Wordpress / Dreamweaver
Certifications
- Graphic Designer Creator CertificationGobelins2021
- UX DesignerIntuit Lab Pro2024