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Claire LibbrechtCL

Claire Libbrecht

Social media manager - Brand animator

€360/day
Salon-de-Provence, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Claire

With a master's degree in digital commerce followed by training as a social media manager, I launched myself as anindependent brand animatorin 2019.
Since then, I have been helping companies (very small and small to medium-sized businesses) increase their local visibility through rich and varied missions*.

My missions?
A clear brand, concept, and visual identity
Positive and dynamic communication
A clear and effective social media strategy
A trendy and respectful monthly animation (image is paramount!)
Daily competitive monitoring, which is not negligible


Behind "brand animator" are alsooffice managertasks inspired by my past experiences as an executive assistant in a school and project assistant at Adéo, for example.

My tools?
  • Microsoft (Word, Excel, PPT)
  • Email
  • Collaborative tools
  • Canva
  • FB and Instagram

A brand, a concept, and a multitude of possibilities.

My daily life?
Research, think, imagine, create.
But also, structure, optimize, coordinate.
Work in "project" mode with passion and agility to create real synergy with the client.

My fields?
  • Construction
  • Beauty and well-being (a beauty salon, a sophrologist, a traditional hammam concept).
  • Sports (with a development coach)
  • Dogs (with a dog trainer)
  • Early childhood (a concept of several micro-nurseries)

What I enjoy?
Always looking for new challenges, being an independent brand animator allows me to work on very different projects, open myself up, and continue learning.
Each client is unique. Each concept, each brand, each project is unique.
And I like to think that I leave a little bit of myself in each of my creations.

Creative, passionate, and always optimistic, I am convinced that my talents will convince you!
  • French

    Native or bilingual

  • English

    Fluent

  • Italian

    Conversational

Can work on-site
Salon-de-Provence (up to 30km)

Experience

  • LSTP
    Brand animator
    CIVIL ENGINEERING
    July 2020 - July 2022 (2 years)
    Roncq, France
    End-to-end support 3 years after the start of the activity
    The client was looking for various services:
    - Creation of a visual identity: logo and graphic charter
    - Communication: business card, monthly newsletter
    - Social media: Tutorial + Strategy, creation and management of the FB page + moderation training
    Social networks Visual communication Print communication Logo design
  • Zeïn Oriental spa
    Social media & community manager
    HEALTH AND WELLNESS
    October 2019 - December 2019 (2 months)
    Mouvaux, France
    Concrete project during my 3-month social media training.
    The client was looking for a concrete social media solution and my profile was selected.

    1- Analysis of the existing situation + competitive monitoring
    2 - Creation of the social media strategy:
    Presence strategy, choice of necessary networks and their purpose, influence strategy, seasonal promotional campaign, etc.
    3 - Creation of the editorial line: topics to cover, graphic charter, writing charter (moderation charter), editorial calendar (creation and planning)

    Official presentation to the client and a jury.
    A fixed-term contract offer was made to me.
    Social networks Editorial strategy Strategic planning Photo editing Editorial calendar
  • Citynetworkers
    Brand animator - Social media Manager
    SOCIAL NETWORKS
    January 2020 - Today (6 years and 5 months)
    Independent brand animator for clients from different universes/fields:
    - sports (gym and development coach)
    - well-being and sophrology
    - construction
    - bakery
    - early childhood (a concept of 6 independent micro-nurseries called Graines d'Artistes)


    With other independent friends, we offer our clients (very small and small to medium-sized businesses) a global brand strategy to help them increase their local visibility.

    Our services:
    - Creation of a visual identity (logo and graphic charter)
    - Print: physical communication materials such as: loyalty cards, business cards, flyers, menus, etc.
    - Social media strategy: presence strategy, choice of social networks and their purpose, editorial line, graphic and writing charter (moderation charter and training)
    - Social media animation (FB and INSTA only) by creating unique and trendy brand content
    - Influence strategy: local proximity relationship*
    - Website study and analysis
    - Small renovation and interior design work
    Social networks Logo design Strategic planning moderation Print communication

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Education

  • Bachelor's degree in Economics, Law, and Management
    Institut du marketing et du management de la Distribution
    2015
    Marketing Design Thinking Anglais
  • Master's degree in Digital Commerce
    Université catholique de Lille
    2018
    Technologie du web Marketing de marque Open Innovation Lab Photoshop et illustrator Référencement Wordpress Data Anglais

Skill set (23)

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