About Claire
Who I am
- Brands (Amazon Seller & Vendor) who want to structure or optimize their presence on Amazon
- Entrepreneurs who want to grow their business through Amazon
- Authors & info-preneurs who publish on Amazon KDP and want to generate more sales and visibility
My Amazon expertise
- Comprehensive account audit + strategic recommendations
- Product listing optimization: Amazon SEO, UX, conversion
- Creation or redesign of images, A+ Content, and Brand Store
- Management and optimization of Amazon Ads (SP, SB, SD)
- Product launch strategy
- Performance analysis + continuous action plan
- Support on best practices, compliance, variations, catalog management...
- Publishing and launch strategy
- Market analysis & positioning
- Optimization (SEO, titles, descriptions, categories, keywords)
- Visual creation: cover, A+ Content, author-driven images
Why work together?
- 7 years of Amazon specialization (Seller, Vendor, and KDP)
- +150 clients supported
- A strategic & concrete, results-oriented approach
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- C&L CréationsFounderJanuary 2021 - Today (5 years and 7 months)Paris, France- Management of Amazon Seller and Vendor accounts for VSEs/SMEs: > daily account management > implementation and management of advertising (Amazon Ads) > creation of product listings, A+ content, store > creation of brand visuals > dispute management with Amazon > strategic analysis and advice- Publishing of children's books (Amazon KDP)- Creation of visuals for Amazon product listings- E-commerce buying and reselling (Amazon, Etsy)
- Retail 4 BrandsSenior Retail ConsultantFebruary 2022 - February 2024 (2 years)Management of Amazon Seller and Vendor accounts in the EU:- Activation and optimization of media campaigns- Category and opportunity analysis- SEO creation and optimization of product listings- Brand content creation: A+, Store- Daily account management: stock status, case management, offer quality, account health...- Weekly performance report
- BE+RADIANCECommercial Manager France and ExportOctober 2019 - September 2020 (11 months)Île-de-France, France- Development of retail and e-commerce turnover in France and worldwide: prospecting, customer loyalty, forecasting, P&L...- Management of Amazon Seller and Vendor- Implementation and management of order fulfillment: invoicing, stock management, payment terms, logistics...- Trade marketing: recruitment, training, and management of promoters, negotiation of animation plans and budget...
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Education
- MBA "LUXURY BRAND MARKETING AND INTERNATIONAL MANAGEMENT"Sup de Luxe2017MBA « LUXURY BRAND MARKETING AND INTERNATIONAL MANAGEMENT »
- The Fundamentals of Digital Marketing, Digital MarketingGoogle2019Les fondamentaux du marketing digital, digital marketing