Freelancer profile translated to English.

Description

#ReadytoHelp

Freelance in marketing strategy for B2B startups or product/service launches, I also do content writing and journalism, particularly on topics related to innovation.

From strategy to implementation, I am proactive while working closely with my clients, for results that align with their expectations.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Portuguese
Conversational

Workplace preferences

Can work on-site

Crest (up to 50km)

Claire-Emilie Lecocq
Marketing Strategy and Content Writing
CONSULTING AND AUDITS
January 2016 - Today (10 years and 5 months)
Crest, France
I participate in defining the marketing strategy, writing and distributing articles for my clients, in various B2B industries.

My missions:
- Definition of marketing strategies
- Definition and implementation of content marketing strategies
- Writing blog posts, guides, white papers, newsletters, success stories, ...
- Definition of website structure and content
- Setting up marketing reporting
- ...

Some clients: Welcome to the Jungle, leboncoin, Contentsquare, My Kitchen Society, La Raiponse, ABTasty, Team'Doc (e-health), Perfarmer, Salesmachine, TeamMood, OpenClassrooms, RingOver, Silex ID, ...
Web Marketing Strategy Web Content Writing Marketing Content Marketing
eFounders
Marketing and Content Manager
SOFTWARE PUBLISHING
January 2015 - December 2015 (1 year)
Paris, France
Defining launch strategies for eFounders startups, managing their content (strategy, writing, distribution), onboarding and nurturing processes, analytics, managing their social media, ...
I worked on startups including: Aircall, Spendesk, Hivy, Solved, and Forest Admin.
Marketing Content Marketing Email Marketing Web Analytics Community Management
Fitle
Marketing Director
E-COMMERCE
July 2014 - December 2014 (6 months)
Paris, France
As Marketing Director for Fitle, I worked on:
- Defining Fitle's marketing strategy and go-to-market
- Implementing analytics tools
- Planning, launching, and monitoring the crowdfunding campaign
- Managing press relations (press releases, media exchanges)
Marketing Web Marketing Strategy Google Analytics