Freelancer profile translated to English.
Back to original languageAbout Claire
I support organizations facing challenges in transformation, repositioning, or modernization of their communication.
For over 15 years, I have worked with public institutions and high-stakes organizations (City of Paris, National Management Center, parliamentary office), where I have led global communication strategies, supported strategic roadmaps, and structured engaging internal and external initiatives.
My expertise covers both the definition of orientations and their operational deployment: clarifying positioning, formalizing key messages, redesigning digital systems, mobilizing teams, and change management.
Accustomed to complex and sensitive environments, I know how to coordinate multiple stakeholders, secure messages, and transform a strategic vision into a concrete action plan.
I undertake missions in communication strategy, institutional communication, change management, and structuring internal initiatives.
Missions & Deliverables
🧭 Institutional Communication Strategy
Audit and diagnosis
Definition of positioning
Strategy development
Formalization of key messages
🏛 Communication in a Transformation Context
Communication plans related to reorganization
Change management initiatives
Structuring internal communication
Facilitating ambassador networks
📣 Executive & Institutional Communication
Development of speeches and op-eds
Talking points
Structuring executive LinkedIn presence
Preparation for sensitive speaking engagements
📰 Press Relations & Reputation
Media relations strategy
PR coordination
Sensitive situation management
Writing press releases and press kits
🌐 Modernization of Digital Systems
Redesign of institutional website
Editorial structuring
Content governance
Social media editorial guidelines
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Association Un doux moment pour soiConception and management of a high-impact associative project (strategy & deployment)January 2024 - Today (2 years and 5 months)Paris, FranceIn parallel with my institutional communication roles, I conceived and launched an innovative associative project dedicated to mental health.I managed the entire process, from opportunity analysis to operational structuring: definition of positioning, brand strategy development, editorial line construction, development of an engaged community, activation of partnerships, fundraising, and design of a hybrid business model.This project led me to mobilize transversal skills in strategy, project management, stakeholder coordination, impact communication, and ecosystem development.It illustrates my ability to conceive a vision, structure it, embody it, and deploy it in a constrained environment.
- Ville de parisProject Management – Modernization of Internal Communication SystemsJanuary 2022 - January 2024 (2 years)Paris, FranceSupervised the design of an internal digital platform aimed at modernizing access to information and strengthening cross-departmental collaboration.Implemented and facilitated a network of ambassador agents to support change, encourage tool adoption, and develop a collaborative culture.Multi-stakeholder coordination (business departments, IT, central communications, cabinets) and steering of strategic orientations in management committee meetings.
- Centre national de gestion des praticiens hospitaliers et personnels de direction de la FPHDirector of Communication & TransformationNovember 2015 - May 2022 (6 years and 6 months)Paris, FranceMember of the Management Committee, defined and implemented the organization's global communication strategy as part of a new strategic roadmap.Operational management of the website redesign (scoping, architecture, IT/vendor coordination, editorial repositioning) and structuring of a social media presence strategy (editorial guidelines, calendar, progressive ramp-up).Conceived and facilitated internal communication initiatives to strengthen cohesion and information flow: organization of unifying events, collective sessions, support for departments in adopting strategic changes.Coordination of change management related to the organization's transformation: formalization of key messages, dissemination to internal and external stakeholders, monitoring of adoption, and adjustments.Managed a team of 3 people and oversaw the communication budget.Objective: To establish a culture of change, modernize the institutional image, and strengthen employee engagement.
Recommendations
Be the first to recommend Claire
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master 2 Communication des Entreprises et des OrganisationsInternationales CELSA - Paris IV SorbonneMaster 2 Communication des Entreprises et des Organisations