Freelancer profile translated to English.
Back to original languageAbout Claire
👩🏻‍💻 Community Manager & Social Media Manager
✌🏻 +30 clients supported
Want to develop your social media presence, create consistent communication, and engage your audience, without spending your days on it? I support businesses and entrepreneurs in managing, strategizing, and creating content on social media.
-> The goal: clear, structured, and embodied communication that truly supports your business and your objectives.
🌞 WHAT I OFFER
- Community Management
Complete management of your social networks: Instagram, Facebook, LinkedIn
Community animation and moderation
Content creation according to your objectives: posts, carousels, stories, reels
Implementation of a consistent editorial calendar
Monitoring, trends, and performance tracking
- Social Media Strategy
Audit of your existing accounts
Definition of a tailor-made social media strategy
Clarification of your positioning and messages
Structuring content for visibility, engagement, and acquisition
Strategic adjustments based on results
đź‘€ WHY WORK WITH ME?
- Instagram specialization with a multi-platform vision
- 6 years of experience in digital communication
- A strategic, human, and consistent approach tailored to your needs
- Content designed to be useful, consistent, and lasting
- Experience with businesses and entrepreneurs from all sectors
Looking for a reliable, structured, and attentive Community Manager for your project?
Let's discuss your needs đź’Ś
Find me on Instagram: @cm.jeannepopins
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- Auto-entrepreneurCommunication & Social Media Manager ConsultantSOCIAL NETWORKSJuly 2021 - Today (5 years and 1 month)1:1 support for about thirty entrepreneurs & businesses-> Specialization: Instagram, editorial strategy & copywritingSupport & Strategy
- Clarification of positioning, message, and target audiences
- Development of social media and editorial strategies aligned with the company's identity and objectives
- Co-creation of monthly content calendars to structure communication
Content & Copywriting- Definition of themes, editorial angles, and publication intentions
- Content marketing on social media
- Copywriting: writing assistance, proofreading, and content optimization
- Creation of visuals consistent with the brand universe and platforms
Community Management- Management and publication of content on social media
- Building a trusting relationship with the audience
Analysis & Adjustments- Analysis of content performance
- Continuous strategic adjustments for sustainable communication
Approach- A tailor-made, 100% personalized methodology
- A balance between strategy, creativity, and human support
- A clear framework to gain autonomy, consistency, and confidence
- Groupe PantherDigital Marketing & Communication OfficerFASHION AND COSMETICSJanuary 2019 - January 2021 (2 years)Gradignan, FrancePerfume | 3 brands (cologne, niche perfume, eau de parfum)-> 8-month internship then 2-year professionalization contractDigital & Social Media Strategy
- Definition and deployment of the digital strategy for the three brands of Groupe Panther
- Development of social media strategies and editorial guides for each brand
- Overall management of online presence, with a consistent and differentiated vision for each universe
Content Creation & Visual Identity- Graphic creations and visual adaptations for social media and digital platforms
- Production of photo, video, and motion design content
- Creation and structuring of graphic charters for perfume brands
- Management of the brand journal on websites (article writing, layout, and graphic composition)
Social Media & Community Management- Management and animation of the brands' social media
- Implementation of regular publications, consistent with identity and objectives
- Monitoring interactions and community animation
Web Marketing & Performance- Implementation of web marketing actions: sponsored publications, website animations
- Performance analysis, reporting, and statistics monitoring
- Conducting competitive analyses and monitoring industry trends
Partnerships, Influence & Press Relations- Implementation and management of partnerships and events
- Influencer relations management
- Monitoring press relations in conjunction with digital communication
Websites & Marketing Support- Management and updating of the brands' websites
- Newsletter implementation
- Support for global marketing actions: marketing plans and strategies, portfolios, calendars, launches, and new products
Recommendations
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Education
- Master's Degree in Digital Strategy ExpertDigital Campus Bordeaux2021Titre d’Expert en Stratégie Digitale RNCP de niveau 7 - Animer un processus de problématisation et d’idéation à partir d'une analyse des besoins clients - Concevoir un projet de transformation et/ou d’innovation - Concevoir et mettre en œuvre une stratégie de communication interne/externe - Piloter un projet d’innovation et/ou de transformation jusqu'à la phase de rendu final - Manager une équipe projet, d’une direction technique et/ou d’une équipe transverse Spécialisation : Brand Content (concevoir et mettre en œuvre de la stratégie de communication)
- Master's Preparation "Web Project Management"Digital Campus Bordeaux2019Objectif : « S’approprier la culture digitale maîtriser les outils et langages web » - Présenter une idée de façon convaincante à l’oral et à l’écrit - Construire une équipe et organiser son travail, mais également savoir gérer une crise d’équipe - Analyser la demande d’un client et proposer un dispositif digital adapté à ses besoins et à la cible visée - Déployer une stratégie webmarketing à partir de l’étude des comportements et usages numériques des utilisateurs - Concevoir une solution digitale web en définissant en amont ses caractéristiques fonctionnelles et visuelles, dans le cadre d’une démarche de gestion de projet - Créer des contenus digitaux dans le respect d’un planning éditorial et d’un budget
Certifications
- Generate Prospects Through a Digital Content Writing Strategy - CopywritingLivementor2026