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Claire DarboCD

Claire Darbo

Branding, Writing, Copywriting, TEDx, Health

€480/day
37 projects
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Claire

A brand is a promise, but above all, it is a promise kept. This promise is expressed in the brand's actions (this is the marketing plan) but also in its discourse: its slogan, its brochures, its website, or even in the speeches of the brand's leaders and employees, both internally and externally. Words structure, clarify, and inspire when they are well chosen: simple, accurate, and rhythmic.

I am convinced that during presentations, relevant content that carries inspiration, direction, and emotion takes precedence over form. A trembling voice, a missing word, these are also what make a speech sincere, far from stereotyped, memorized presentations that leave little impact.

A graduate of ESCP, CELSA, and Sciences Po, I have 17 years of experience in marketing and communication, particularly in the health sector. I have worked in communication agencies, large companies, and start-ups.
As a child, I started writing due to excessive shyness that prevented me from speaking. I also found in grammar and spelling a more poetic logic than that of numbers and trains crossing dripping bathtubs. Later, I took writing courses at the Sorbonne to open myself up to other styles.

I offer to assist you in structuring your communication, whether written on your marketing & communication materials or oral for preparing your internal seminars or your conferences with your clients:
- Definition of semantic and linguistic positioning: brand mission, promise, and slogan;
- Content writing: brochures, website;
- Conferences and seminars (particularly on the TEDx model): definition of a relevant common thread, message structuring, transitions, assistance in preparing presentation materials.

Your challenges interest me. Contact
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

  • Russian

    Conversational

Can work on-site
Paris (up to 50km), Marseille (up to 50km), Bordeaux (up to 50km), Lyon (up to 100km)

Experience

  • SENS.IT.IS
    Malt logoOn Malt
    Writing of a commercial presentation in PPT format
    March 2023 - March 2023
    Presentation Branding Writing Presentation Structuring
  • SumUp
    Malt logoOn Malt
    Storytelling of a restaurateur
    January 2023 - January 2023
    Writing Storytelling Content writing
  • Invivox
    Malt logoOn Malt
    Coaching of 12 speakers for a TEDx style conference
    MEDICAL
    October 2022 - November 2022 (2 months)
    Writing Conference Seminar Creation Presentation Coaching Speech Client Presentation Speaker Coaching Conference Organization

Reviews

5.0

Out of 25 ratings

C

Cloé

SAS Epicanna paris

Reviewed on 7/18/2023

Claire understood our needs and objectives from the start, allowing us to develop a brand platform that perfectly reflects our identity and values. Her ability to translate our ideas into concrete concepts was impressive, and the final result far exceeds our expectations. Working with Claire was a truly enriching and productive experience. She demonstrated exemplary professionalism throughout the process.
A

Alexandra

SAG Invest

Reviewed on 5/25/2023

Urgent assignment, complex subject, very short deadlines... Despite the complexity of the mission to create a pitch book for a biomaterials innovation, Claire and our team managed to finish the assignment on time through teamwork. Her observations, recommendations, and modifications were essential; we are once again satisfied with her work. Thank you Claire, we will continue to work with you without hesitation in the future.

Recommendations

FU
PO
FM
+3
Former user and 5 other people have recommended Claire

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Education

  • Business School
    ESCP Europe
    2000
  • Master 2 Brand Strategy
    CELSA Sorbonne
    2011

Skill set

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