About Claire
English
Fluent
French
Native or bilingual
Experience
- CB Consulting 42Consultant and trainer in commercial and marketing strategy in the tourism sectorCONSULTING AND AUDITSFebruary 2022 - Today (4 years and 4 months)Auvergne-Rhône-Alpes, France✅ After more than 20 years in events, business tourism and hotels, I now offer VSEs and SMEs in the tourism sector:✅ to share my commercial & marketing skills,✅ to support them in their activity,✅ to support them in their developmenton an ad hoc basis, for missions of a few days or several months.From defining your commercial & marketing strategies to implementing them in the field, I advise and support you on all the different phases.• Assistance with the creation and marketing of a leisure offer• Implementation of tools and processes for monitoring and managing sales• Search for new group customers (Seminars, Works Councils, Leisure Groups...)• Diversification of your acquisition channels• Support in the creation, implementation and management of gift vouchers and boxes• Positioning and Marketing Mix• Definition of an action plan to boost sales• Operational support: support in administrative and commercial management and reinforcement in the field.✅ HOTELS - GITES - CAMPSITES - LEISURE ACTIVITIES - MUNICIPALITIES
- HOSPITALI-TBusiness and marketing development consultantCONSULTING AND AUDITSMarch 2022 - Today (4 years and 3 months)Auvergne-Rhône-Alpes, FranceHOSPITALI-T is a consulting, auditing, training & recruitment agency in CHR present throughout France, BENELUX, French-speaking Switzerland specializing in the development of CHR and Tourist structures.Built around a team of business experts, the approach is both global and iconoclastic.Based on the acquired principle that effective and lasting performance is based on 6 essential knowledge:1. Knowing how to understand its market(s)2. Knowing how to establish its pricing policy3. Knowing how to market4. Knowing how to communicate5. Knowing how to optimize the customer basket6. Knowing how to build loyalty...We have developed different scores ranging from popularized Revenue Management to multilingual Community management, from the construction of a customer mix to operational marketing, or from the optimization of the customer basket in e-commerce to the specific approach by market.Our models are adaptable for any structure from 2 to 5 *, independent and/or affiliated with an integrated/voluntary chain.HOSPITALI-T supports you and trains you in all the know-how necessary to achieve YOUR commercial performance.Labeled training organization, you can subscribe to our various AKTO eligible programs ✅ without impacting your finances in this troubled period.More than ever, the HOSPITALI-T teams are positioning themselves alongside the players in the hotel and restaurant industry to support them in overcoming the challenges of the "World After"!Because the hospitality professions are the only ones that can combine the auxiliaries TO BE and TO HAVE with the verb TO RECEIVE.Contact us: [email protected] ☎ 03 69 25 03 26 www.hospitali-t.eu
- ParenthèseNew lifeFebruary 2021 - December 2021 (10 months)Looking for a new life project in line with my values: authenticity, cooperation, team spirit and customer satisfaction (internal and external)
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Education
- DESS, Management and Marketing of SportUniversité Nice Sophia Antipolis1997DESS, Management et Marketing du Sport
Certifications
- Professional Consultant CertificateDemos2021
- Professional certification - Designing and facilitating a training course with active pedagogyGC Formation & Conseil2022