About Claire
English
Native or bilingual
French
Native or bilingual
German
Fluent
Spanish
Conversational
Experience
- Stanley Stella,freelance advisorFASHION AND COSMETICSNovember 2023 - September 2024 (10 months)BelgiumSustainable company specializing eco-friendly for businesses, with €200 million in sales in 20+ European countries. Glocalisation of a BtoB brand and develop the overall Marketing & Communication strategy, category management and in depth market knowledge, involving the design of a new organization to support the company growth plan. Oversaw 40-person marketing team, review processes to gain in efficiency and support the new vision
- ZappTax, Start upMarketing consultantINTERNET OF THINGS (IOT)January 2017 - January 2018 (1 year)Brussels, Belgiumoperating in + 40 countries, generating annual sales of €1.5 billion. Evaluated BtoB brand portfolio and defined brand positioning across Europe as well as managed product pipeline, innovation, and organisation design. Established new team structure to streamline new product development and customer engagement• Directed firm's digital transformation, design organisation, channel strategies and branding
- The Bicester Village Shopping CollectionMarketing Director and Data specialsitRETAIL (LARGE RETAILERS)May 2018 - April 2022 (3 years and 11 months)Frankfurt am Main, GermanyAssignment in Belgium, Germany to drive marketing growth and new strategy, involving organisation design.Lead the german marketing strategy, develop CRM strategy, and retail implementation with luxury and lifestyle brands partners.Develop the customer experience with premium services and black book approach, strengsten the brand strategy with personnalisée approach towards HNWI.
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Education
- Executive education in circular economy and sustainable strategiesUniversity of Cambridge2022Executive education in circular economy and sustainable strategies
- Executive education inINSEAD2020Executive education in