About Claire
French
Native or bilingual
English
Conversational
Spanish
Conversational
Experience
- Excel PiscinesMarketing and Communication ManagerRAW MATERIALS INDUSTRYJanuary 2021 - Today (5 years and 5 months)Châtellerault, FranceCreation of the marketing plan and rebranding (B2B context)Overhaul of communication materials (sales brochure, price list, process, technical document, signage, etc.),Digital marketing: social networks (creation of editorial line and editorial calendar), website redesign, extranet and ERP, Google My Business.
- AG2R LA MONDIALECommunication & Marketing OfficerBANKING AND INSURANCESeptember 2018 - August 2020 (2 years)Esvres, FranceProject management (raising awareness among young people about retirement, digitizing retirement information meetings)Market research (market analysis, qualitative semi-directive and quantitative market research in the form of a questionnaire)Strategic marketing (segmentation, targeting, positioning)Operational marketing (implementation of solutions, digitization of the customer journey, employee training, creation of communication materials: promotional brochures, teaser video, presentation support, monthly internal newsletter)
Recommendations
Be the first to recommend Claire
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Sales Marketing, Services and Digital MarketingIAE de Tours2020Fondamentaux en marketing : - Marketing (comportement du consommateur, communication et marketing direct, marketing BtoB, distribution multicanal, management de la valeur, yield management, plan marketing, CRM, marketing de l'innovation) - Marketing digital (comportement de consommation digitale, display & search, gestion des réseaux sociaux, stratégie digitale et mobile, tracking et gestion des données, développement d'outils digitaux, management des big datas) Tronc commun avec l'ensemble des Master IAE : - Environnement de l'entreprise (stratégie, théorie des organisations, droit du travail, management) - Outils de gestion (système d'information, informatique de gestion, comptabilité générale et analytique, gestion de projet) - Approche fonctionnelle (GRH, marketing, raisonnement financier, budget et contrôle de gestion, négociation commerciale, anglais professionnel)
- Master in Research and Management ConsultingIAE de Tours2020Double cursus : Recherche et conseil en management (méthodologie approfondie de la recherche qualitative et quantitative, épistémologie de la recherche en sciences de gestion, conseil et coaching)