Christophe Coqueugniot

Communication, nothing but communication, all about communication.

For over 30 years, CELSA, then communication agencies, then consultant, then trainer from Bac +2 to Bac+5 and MBA.

Communication and business development consulting: Supporting business projects in the communication sector. Analysis, recommendation, implementation, management, evaluation, foresight.

Trainer: Adults and Post-Bac students (Teacher from BTS to M2 and MBA)

Over 30 years of experience as a communicator.

In all its forms:

- Student (DUT, CELSA)

- Employee of large Anglo-Saxon groups (Saatchi, DDB)

- Entrepreneur for 14 years (initially within BBDP creating the Opéra subsidiary) then co-founder of ALTERNATIVE (independent 360° consulting agency)

Consulting, production, management and execution of 360° communication campaigns (media and non-media, off and online).

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- Independent for 12 years Consultant for sensitive and crisis communication. Business Development Consultant for the Communication sector.

Occasional clients (missions) or long-term clients (fixed-term contracts).

- Teacher/trainer: BTS teacher (National Education then private schools)

Subjects: Communication and Business Organization.

Complete courses for 1st and 2nd year BTS. Oral exam assessor for competitions 2015

BTS Communication Assistant Manager, Graphic Design. L3 Communication, Master 1 and 2 Brand Strategy, digital marketing, management, corporate communication and Crises

My expertise: understanding and analyzing complex situations with strong resonance. Developing, designing, selling communication strategies, their conceptualization, their implementation, the means architecture, and adequate KPIs.

With a respectful, curious, pragmatic, results-oriented approach.

For demanding audiences with strong critical capacity.