Freelancer profile translated to English.

Description

I began my professional life in 1997 when I joined the CARREFOUR group.

There, until 2008, I developed expertise in RETAIL / MERCHANDISING / PURCHASING by working in the MULTIMEDIA (EGP) segment in operational and then functional roles.

In 2008, I invested this know-how by creating the company BUSINESS & SOLUTIONS, specializing in CONSULTING and TRANSITION MANAGEMENT for middle-management commercial, marketing, and purchasing functions.

Since 2019, back in the West, I joined the ADDITI group, thus adding new MEDIA expertise to my career...

Languages

English
Fluent
French
Native or bilingual
Spanish
Fluent

Workplace preferences

Can work on-site

Saint-Nazaire (up to 50km), Nantes (up to 75km), Paris (up to 20km)

ADDITI
Media Sales
PRESS AND MEDIA
March 2019 - Today (7 years and 3 months)
Région de Saint-Nazaire, France
Media sales representative within PRECOM (Advertising agency, subsidiary of ADDITI Group), I support players in the HOUSING market on the coherence and effectiveness of their communication plan by offering them advertising and marketing solutions that meet their visibility challenges: Traffic, Promotion, Events...

Within this HOUSING BU, I manage a client portfolio of multi-channel media solutions on the Pornic - Saint-Nazaire - Vannes axis:

PRINT: - Regional Daily Newspaper Advertising (Ouest France, Presse Océan)
- Flyer insertion & Commercial Advertising TV Supplement (TV Magazine)

DIGITAL: - Display campaigns on premium press and news publisher sites including Ouest-france.fr
- PROGRAMMATIC campaigns - Prospecting SMS campaigns targeting prospects
- GOOGLE Adwords, Facebook Ads campaigns through an innovative technological partnership.

OUTDOOR ADVERTISING: - Commercialization of advertising space through the Affiouest subsidiary on 4m² and 2m² networks
Digital communication Display Programmatic Google AdWords Google Analytics Facebook Marketing Facebook Instagram Advertising Press relations Press
BUSINESS & SOLUTIONS
Profit Center Manager - Consultant - Transition Manager.
CONSULTING AND AUDITS
September 2008 - April 2019 (10 years and 7 months)
Région de Paris, France
Founder of BUSINESS & SOLUTIONS, the company is involved in:

- Commercial consulting and assistance to companies.
- Publishing and marketing of products and services.
- Transition management
(Commercial, marketing, and purchasing functions - Middle Management)
transition manager Consulting Sales strategy Commercial Sales Director
CARREFOUR
Product Manager - Buyer - Category Manager
RETAIL (LARGE RETAILERS)
September 2004 - July 2008 (3 years and 10 months)
Région de Paris, France
Responsible for marketing and purchasing strategy for the Telephony and Photography categories.

In charge of private label sourcing and national and international negotiations with brands. Winner of the 2006 IFM (French Merchandising Institute) - Bronze Meter
Purchasing Buyer Sourcing Inventory management Negotiation Merchandising Marketing Product development