Freelancer profile translated to English.
Back to original languageAbout Christina
Product designer with a background in architecture, I am involved in the design of innovative solutions for digital spaces and interfaces, with the aim of creating user-centered experiences and memorable interactions. Inspired by the design thinking method, I enjoy tackling challenges creatively and effectively.
My experiences demonstrate my dynamism and adaptability:
- Integration into several agencies of various sizes and diverse teams,
- Delivery of projects in different phases, management of budgets and timelines,
- Interlocutor across all sectors of activity,
- Collaborations with engineers and specialists,
- Development of solutions integrating technical and budgetary constraints.
My dual expertise only enriches my practice as a designer. I have long practiced a user-centered approach, with experience in ideation and prototyping as an architect. However, design thinking has allowed me to further structure this approach and acquire a method and tools that are increasingly fluid and agile.
I continuously refine my graphic skills, with a fondness for computer software. Concerned with pixel perfection, I ensure the overall consistency of any solution.
My latest achievements in web and mobile interface design and my contributions in architecture can be viewed at christinachouiti.com.
Tell me about your project!
English
Native or bilingual
Arabic
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 10km)
Experience
- Christina ChouitiDesign and Innovation ConsultantMarch 2020 - Today (6 years and 3 months)Strategy consulting• Maintained expertise in AEC, BIM, Real Estate domains by monitoring market trends and expert insights.• Advised on market positioning, sustainability, and product innovation strategies (building automation firm).User Experience and Interface Design - Design Thinking• Conceived end-to-end experiences, from user research to prototyping and testing (landscaping startup).• Designed a new workflow, facilitated ideation and prioritization workshops (AI space planning startup).Experience Design - Space Planning• Created a virtual cultural center on the metaverse, bridging spatial and digital design (philanthropic NGO).• Led workplace strategy, macro zoning, space planning to position 7 teams, 680-person, 7300m² site.
- Patriarche. Augmented ArchitectureArchitect • Design StrategistDecember 2022 - Today (3 years and 6 months)Strategy consulting• Led an energy management study to optimize efficiency, costs and ESG compliance.• Developed a smart building methodology : improved scope definition time, budget accuracy.• Analyzed workflows to streamline operations and support a coworking and facility management firm’s growth.Service and Experience Design• Designed user-centric services and experiences for multiple personas across collaborative hybrid spaces, seamlessly integrating physical and digital elements.Space Planning - Real Estate Consulting• Planned luxury client’s 10-year real estate strategy and conducted field research to align team growth in 6 sites.• Led interior architects and a planner in a microzoning to position 5 teams in 4 sites 35000m².Business Development - Innovation Watch• Represented digital branch at fairs and delivered talks.• Expanded market presence and secured business leads through networking and on-site engagement.• Coordinated smart building RFPs and curated concepts and digital material for industry events.• Contributed to Smart Building Alliance's IoT Committee.• Mentored 5 'Managers Numérique Système d'Information' students at Grenoble Ecole Management 2024.
- 10EQSStrategy Analyst for a Smart Home CompanyCONSULTING AND AUDITSMay 2021 - May 2021 (1 month)• Researched the French architecture market and collected data on automation, innovation and sustainability
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Education
- UX/UI Product DesignIronhack2021User research: Secondary Research-Interview guide & user interview-Brainstorming-Survey-JTBD interview-HMW Research synthesis: User Persona-Affinity Diagram-User Journey Map-Problem Statement-Empathy Map Business analysis: Branding Comparison-Market Positioning Map-Stakeholder Interview-Brand Attributes-Feature Comparison Ideation: Crazy 8-Round Robin-Worst Idea-6 Hats-Storyboard-Feature Prioritization Information architecture: User Flow-Sitemap-Accessibility-Empty/Error states-Card Sorting Interaction design: Sketch-Lo-fi Mid-fi wireframes-Lo-fi Mid-fi Hi-fi prototyping UI design: Hi-fi wireframes-Atomic Design-Moodboard-Colors-Typography-Alignment-Spacing-Grids-Style Tile-Style Guide-Heuristics-C.R.A.P. Principles-Data Visualization Testing: Usability test scenario & session-Desirability Test-5sec test-Brand Personality Design implementation: Responsive-Initiation front-end web development HTML-CSS Project management: MVP-Agile-SCRUM-Kanban-User Story-Sprint-Backlog-StandUp
- Master’s DegreeÉcole nationale supérieure d'architecture Paris-Malaquais2015Architecture and Urban Design